Elyssa Bezner
Reporter
Recent Articles by Elyssa Bezner
Lawrence-based Ainstein taking flight with jetpack founder in Red Bull Air Race
When the founder of JetPack Aviation blasts to the sky later this month in Red Bull’s Air Race World Championship, it will be a testament to the innovation and quality at Ainstein, a Kansas radar tech firm, said Bryan C. Boots. “Although our products are widely deployed today in unmanned aviation (drone) applications, this will…
Advancing women as important now as ever, says STEMMy Awards leader
Women leave tech-intensive industries at a higher rate than their male counterparts because of a lack of encouragement and support, said Renee Keffer, citing a 2014 report by Catalyst. The fifth annual STEMMy Awards Gala aims to change that narrative in Kansas City, Keffer, co-chair of the event, said, but organizers need help: Nominations remain…
17-year-old entrepreneurs find financial, moral support for My Social Gain
Entrepreneurship brought Jaden Evans and Benicio Baeza together, they said. The two juniors at Truman High School in Independence, Missouri, started the social media marketing company My Social Gain in early 2018 after realizing the power of social media for companies. Though the company is only a few months old, My Social Gain already has…
Traditional marketing tactics fail to wow consumers, Boomn startup says
If an idea doesn’t prompt a “Heck yeah!” response from the team at Boomn, it gets an “Um, no” verdict, said Ryan O’Connell. A data-driven and performance-based digital marketing company, KC-based Boomn works primarily with ecommerce brands. Such clients range from food and beverage companies to TV and YouTube personalities, said O’Connell, Boomn’s chief operating…
Solar-powered wearable Eclipse Rx puts sundown on skin cancer exposure
A doctor’s startup, Eclipse Rx, hopes to make skin cancer history. The Kansas City-based company, plans to release a solar-powered, sun-monitoring wearable this summer that will provide users with information about the level of sun they are receiving and how to prevent injury. The wearable communicates with a phone that will send alerts and information,…
Teenage inventor creates retro game console that fits in your palm
For teenage entrepreneur Ernest Pereira, gaming is going small. The 18-year-old innovator is releasing a limited run of his retro game console, the Duinodrive, before shipping off to the Naval Academy in the summer. The Duinodrive — which can fit in the palm of your hand — comes in a kit that users assemble themselves…
Surveys, rewards dying: Tapyness scores customer feedback with one-tap, 3-second experience
No one takes 15-minute surveys anymore, said Matthew Korte, co-founder of Tapyness, a Lawrence-based customer experience platform that provides real-time feedback via kiosks in client businesses. A typical Tapyness interaction takes three seconds, he said. “We’re down to the millisecond, and we’re aggregating hundreds of tablets simultaneously within one brand to go: ‘Here’s the health…
Edcoda founder after pivot to new edtech app Boddle: ‘I wish I had failed faster’
Clarence Tan held onto his startup Edcoda longer than he should have, the founder admitted, but his pivot to a new edtech learning app, Boddle, should prove a more filling fit for users. “Boddle has a much better underlying vision and mission, as well as being better in terms of how it would work in…
City: Best way to avoid tickets in downtown KCMO, Crossroads? Pay via ParkMobile app
Unsafe parking conditions in the city’s downtown business districts have spun out of control, prompting increased ticketing, said Matt Staub. The ParkMobile app can reduce such headaches for motorists searching for an open spot along busy Kansas City streets. “People are kind of making up their own parking spaces, parking in ‘no-parking’ zones — all…
Merit-based economy is an illusion ripe for AI disruption, talent coop founder says
Organizing Midwest talent to use artificial intelligence and machine learning to combat societal challenges like income inequality could be a powerful tool for a new generation of problem solvers, said Brian Curry. “I truly believe in the possibility of artificial intelligence for changing the way we look at jobs, income, capitalism, poverty, wealth disparity, disease…