Vytelle’s next expansion: A third IVF lab in Australia as startup scales reproductive solutions for beef, dairy farmers

May 31, 2024  |  Startland News Staff

A Lenexa-based agtech company’s 21st lab space is planned for Melbourne, Australia, as the global leader in bovine in vitro fertilization works to revolutionize the industry and give farmers unparalleled access to hormone-free IVF.

The state-of-the-art facility — set to open later this year — will be Vytelle’s third lab in Australia following the opening of a Brisbane lab in July 2023.

“Our expansion plans are a clear sign of Vytelle’s dedication to support our existing and future customers delivering more access and options for fresh embryo programs In Victoria and Southern New South Wales,” said Lisa Rumsfeld, vice president of strategy and business development for Vytelle. “We have chosen to expand in the Melbourne area to serve the large number of progressive beef and dairy farmers committed to optimizing their herds and sustainable agricultural practices.”  

The Melbourne lab is expected to provide increased market accessibility to Vytelle ADVANCE, a breakthrough, hormone-free  IVF technology, including proprietary media, delivering high quality frozen and fresh embryos to farmers to produce more valuable calves faster maximizing genetic progress.

Vytelle’s Brisbane lab has been progressively scaling the precision livestock company’s game-changing direct transfer method for frozen embryos. (The Vytelle Australia team is serving farmers with frozen programs today with ovum pick-ups from the Brisbane lab.)

“Our demonstrated results with direct transfer frozen embryo are revolutionising market perceptions around the use and possibilities of Vytelle’s frozen embryos to overcome historical logistical challenges delivering predictable results,” said Andrew Donoghue, Vytelle’s Australian commercial director. “The Melbourne lab will open up increased possibilities to expand our services to offer both frozen and fresh embryos programs in the region to our customers,” he continued.   

Committed to partnerships and fostering local expertise, Vytelle will continue to align with local partners to provide complimentary services such as donor housing, recipient management, collections facilities and embryo transfers, the company said.

Tagged ,
Featured Business
    Featured Founder
      [adinserter block="4"]

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        Global startups plug into Topeka: How Kansas connections are powering their innovation

        By Tommy Felts | June 7, 2025

        TOPEKA — Collaboration in the Midwest is just a call away, said Romaine Redman. It’s a reality that sets the region’s entrepreneurial ecosystem apart, he added, and a heartland trait that seeds Topeka’s Plug and Play accelerator with the potential for international impact. “I pick up the phone and I call someone, and they’re here…

        No time to roll credits: Film tax incentives give Kansas City more screen time than ever

        By Tommy Felts | June 5, 2025

        After Hallmark movie touchdown, TV and film crews are scoring big in Kansas City, official says With cameras rolling and spotlights shining, Kansas City is positioning itself as one of the Midwest’s most attractive film destinations, said Rachel Kephart, noting reinvigorated support from city hall and an effective mix of local and state incentives. Interest…

        This keychain could stop an opioid overdose; carry the antidote — not the burden of guilt

        By Tommy Felts | June 5, 2025

        ST. LOUIS — Easy access to life-saving naloxone (better known by the brand name Narcan) could’ve prevented the fatal overdose of Danielle Wilder’s close friend in college, the tragedy-prompted entrepreneur said. Her friend was in possession of naloxone — a fast-acting medicine that can reverse the deadly impacts of an opioid overdose when delivered near-immediately…

        Landlord’s solution to Kansas housing crisis: 3D print his own home inventory 

        By Tommy Felts | June 3, 2025

        TOPEKA — Regularly confronted with a lack of supply in the housing market — and the subsequent higher prices — landlord and general capital investor Chris Stemler faced a multi-dimensional challenge. “I thought to myself, ‘How do I help solve an inventory problem?’ the Topeka-based Trident Homes founder said.  “I know I’ve got renters who…