Drivers are on-the-go; scheduling real-time repairs should be just as mobile, say UnDriveable founders

May 14, 2024  |  Taylor Wilmore

A Kansas City autotech startup is empowering motorists to easily browse and select nearby services — whether scheduling maintenance or requesting more dire roadside assistance — without adding to the anxiety and stress of the driver’s moment in need.

“It was really evident that there was a need to connect people in a different way to services, both from the user’s perspective, and then also from the service provider’s perspective, so it presented a win-win scenario in our mind,” said Jared Gabel, co-founder and COO of UnDriveable.

The mobile app allows users to quickly choose from multiple available mobile service providers and repair shops near them, eliminating the all too common experience of having to search for assistance and then waiting for hours while stranded on the side of the road.

One of UnDriveable’s success stories involves a driver stranded on Christmas Eve. After using the app to request a tow, the driver returned to the platform moments later to schedule a tire repair, making it a happy Christmas for the driver and a satisfied repeat customer for the business.

“Through the app, you’re getting that real-time response, and the service you need in a timely fashion that you’re looking for,” said Gabel.

The UnDriveable team also noticed how the app fits a trend of consumers — especially from within younger generations — now looking for fast service without a long, drawn out phone call during work hours, the only time most repair shops are open, said co-founder Cory Matt.

“The app allows you to not only get the pricing, but to make a request when you want that service completed at any time,” said Matt. “It’s nice to get that almost immediate gratification.”

Marketing win for service providers

Currently, most service providers rely on printed postcards or online coupons to attract customers, UnDriveable team said, noting those methods lack effective ways to draw in new clients, especially if customers aren’t actively seeking their services or are only considering services at branded dealerships.

In contrast, when a business’ name pops up on the app, it attracts new customers without the hassle of purchasing advertising.

“This is a much more cost-effective way to find some customers that need help right in that moment,” said Gabel.

Before accepting active service providers, UnDriveable conducts a vetting process to ensure they are reputable businesses with a history of good standing, operating for multiple years and have positive online reviews.

“Our strategy is to only work with the best shops that are in the geographic area where the services are being requested,” Gabel said. “That’s how we do it.”

Learn to adapt

Jared Gabel, UnDriveable

UnDriveable’s commitment to innovation doesn’t stop there, the team emphasized. The startup is currently developing an AI tool within its app to enhance user interactions and guide them through the service selection process.

The founders — who all come from backgrounds in the automotive industry — recognize the value of being familiar with one’s field and seeking expertise from others to grow a company, they said.

“The network that we have around us is very strong and helps us to know what to do, where to go to ask questions, and where to develop,” said Gabel.

His advice for aspiring entrepreneurs that are branching out and creating their own inventions: know the landscape, stick to the path, and embrace pivots. 

“Be familiar with your industry, embrace challenges, and stay agile,” Gabel said “The road to success may have obstacles, but perseverance and adaptability are key.”

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