‘More is better’ TrueAccord CEO says as Silicon Valley startup plans for 150 KC jobs

May 3, 2019  |  Elyssa Bezner

TrueAccord is “furiously hiring” to jumpstart the San Francisco-based startup’s intense expansion plan now supplemented by a growing Lenexa office, said Ohad Samet.

Ohad Samet, TrueAccord

Ohad Samet, TrueAccord

“We’ve been very successful [in Silicon Valley], but at some point we realized that we really needed to blow up,” said Samet, co-founder and CEO of the debt recovery startup, which recently pledged to add 150 jobs to the Kansas City area out of its 16011 College Boulevard space.

“While we enjoy having operations in San Francisco and we’ll always have our headquarters there, we wanted to look for a market that we can extend in and tap into that talent that not a lot of other people are seeing,” he continued.

With the current count at 15 employees after a few weeks of operation, TrueAccord expects an increase to 50 by the end of 2019, then finally to the promised 150 over the next three years, Samet said.

“Honestly, given our growth projections for the company, [the 150 goal] could be an understatement,” he added. “We don’t know yet. What I will say is that we’re very excited about everyone we have hired.”  

The team at TrueAccord conducted a wide search when looking for the perfect operations base but ultimately chose the Kansas City area because of its available space for growth, Samet said, noting the cost of living, access to operations and engineering talent, as well as the ability to grab a direct flight to San Francisco played a role as well.

“I think when we chose [Lenexa] everyone was like ‘Oh, that’s interesting,’ but in a few years they’re all going to say, ‘Wow, you saw something that we didn’t see,’ — that’s Kansas City to us,” he said.

“It was the right thing to do,” Samet continued. “They’ll catch on in a few years. In the meantime, we’ll be doubling down.”

Click here to read TrueAccord’s initial announcement of opening its operations base in Lenexa.

The Thursday ribbon-cutting ceremony at the company’s new space at 16011 College Boulevard highlighted an overwhelmingly positive reception from the Kansas City community, he said, noting the presence of Lenexa mayor Mike Boehm, and the KC Chamber of Commerce.

“It was a charming ceremony,” Samet said. “We’re excited to see those opportunities that are usually reserved to the coastal cities in Kansas and Missouri and to hire people who want to live here but have the startup experience across multiple functions.”

Samet aims for a long-term impact of perpetuating startup culture alongside the mission of TrueAccord, he added.

“I’m hopeful that in a few years down the line, maybe this is a huge office with hundreds of people working here for two to three years then cycling out to build their own companies,” he said.

“If we’re really successful then we can help kickstart the startup scene here — not to say that there isn’t a scene [already] — but my impression is that more is better and we can be a part of that more,” said Samet.

Tagged ,
Featured Business
    Featured Founder
      [adinserter block="4"]

      2019 Startups to Watch

        stats here

        Related Posts on Startland News

        Development leaders laud HQ expansion for organization that opens workforce to Kansas Citians with autism 

        By Tommy Felts | August 28, 2025

        A new multimillion-dollar, 80,000-square-foot headquarters along Kansas City’s Brush Creek marks a major milestone for Behavioral Health Allies, strengthening the organization’s workforce training efforts and its belief in the potential for individuals with developmental disabilities and autism spectrum disorders, officials said Wednesday. “This expansion is exactly the kind of investment Kansas City needs,” said Tracey…

        LaunchKC opens grants competition with nationwide search; eying companies to call KC home

        By Tommy Felts | August 28, 2025

        A popular grants competition that offers early stage tech companies the opportunity to win $60,000 in non-dilutive grants, downtown Kansas City office space, and access to scaling resources is back for 2025 — emphasizing startups with high-growth potential and equitable business practices. LaunchKC’s signature Liftoff grants competition opened applications Thursday, kicking off a nationwide search…

        MOSourceLink adds startup founder as new ‘Network Convener’ to rally ESOs, entrepreneurs

        By Tommy Felts | August 27, 2025

        A newly-created role is expected to help strengthen connections between entrepreneur support organizations across the state and promote the wealth of resources available to Missouri’s entrepreneurs. Adam Larson — founder of Decimal Projects, CEO of Catnip Budz Gourmet Catnip, and former program coordinator at Regnier Institute for Entrepreneurship and Innovation at UMKC — moves to…

        Mental reps and truth bombs: How this AI ‘coach-in-your-pocket’ strength trains minds before life’s hardest workouts

        By Tommy Felts | August 26, 2025

        Building mental resilience should feel as natural as going to the gym, said Craig Mason, noting his new venture flexes a “performance psychologist, coach in your pocket, 24/7.”  The emphasis: training the mind before crises hit. “Myndset is really designed to be a mental strength training platform,” said Mason, founder of the Kansas City-based startup.…