The WTF series: ‘API’

August 18, 2015  |  Ben Kittrell

On a daily basis, Ben Kittrell translates the jargon-filled world of technology for clients of his tech consultancy. The Words that Frustrate (WTF) series aims to offer readers some clarity in an industry dominated by techies’ confusing argot.

Ben Kittrell

Ben Kittrell

APIs — or Application Programming Interfaces — are everywhere. You just don’t see them everyday.

Unless you’re a programmer, you’ll probably never interact with one directly. But your software uses them constantly. So what are these mysterious things? An API is how one program talks to another program — that’s it.

So how does that work?
Let’s use Facebook as an example. One of my clients was building an app to send photos to friends in the future and wanted to include their Facebook photos.

As humans, we interact with Facebook via a User Interface (UI), which is designed to make it easy to share our boring vacation photos and find out which Saved by the Bell character we are.  But what’s good for humans is not necessarily good for computers, so my client and I used Facebook’s API.

This gives another program access to most things on Facebook, but in a format that’s easier for it to understand. The Facebook API allowed our app to authenticate with Facebook, get a list of albums and photos in an album all behind the scenes using special programming languages.

Where are APIs?
There’s a growing community of API only platforms that provide services just for programmers.  Examples I use in my work include: Twilio for sending text messages and making calls; Stripe for processing credit card payments and ZenCoder for encoding video. As a programmer I no longer need to know how any of that works; I can just offload that work to an API.

Who uses them?
Almost every app has a public API that can be used for all kinds of things. You could write a program that uses a Twitter and Twilio API to send you a text message every time someone tweets #screech. Services like IF and Zapier only exist so lowly humans can tie these APIs together to do cool things.

What about KC?
Thanks to the Cisco Smart City initiative, Kansas City will soon have an API of its own. Light, noise, parking and many other types of sensors all over downtown will be connected to a network and ultimately an API that’s open to developers. This will allow our community to come up with innovative ways to use the sensors’ information.  For example someone could create an app that combines Google Maps’ API with parking data, guiding you to the nearest open parking spot. The possibilities are endless.

Ben Kittrell is the co-founder of Doodlekit and an advisor for startups and small businesses. Kittrell also is host of Spare Room Radio, a podcast that features Kansas City entrepreneurs.

Tagged , ,
Featured Business
    Featured Founder
      [adinserter block="4"]

      2015 Startups to Watch

        stats here

        Related Posts on Startland News

        André’s planted its flag in KC 70 years ago; chocolatier says that’s just a taste of what’s to come

        By Tommy Felts | October 24, 2025

        Nearly 5,000 miles from Switzerland, a small group toured the inner sanctum of an iconic 70-year-old Kansas City company — a family-run brand that helped redefine accessible luxury in the Midwest, one Swiss chocolate-covered almond at a time. “What people get excited about André’s is the legacy, that we take a lot of pride in…

        Here’s how ULAH’s new boutique model aims to rack success for local brands, not inventory debt

        By Tommy Felts | October 23, 2025

        The new KC Collective consignment-based program for local brands at ULAH is a win for both the Westwood boutique and Kansas City creatives, said Joey Mendez and Buck Wimberly, announcing a fresh model to help the struggling store stay open and financially stable. “We’ve always had local brands,” said Mendez, co-founder of ULAH, explaining the…

        Tiki Taco ticks up giving alongside expansion; CEO owns up to taco shop’s neighborhood impact model

        By Tommy Felts | October 23, 2025

        A month-long campaign in the popular Kansas City-based chain offers easy add-on: joining KC GIFT’s network of donors  Restaurant executive Eric Knott wants Tiki Taco’s operators to own the neighborhoods into which the popular taco shop expands, he said, but that doesn’t just mean dominating the fast-casual market in each pocket of Kansas City. “Our…

        Kauffman Foundation announces first-ever semifinalists for Uncommon Leader Impact Award

        By Tommy Felts | October 23, 2025

        A new leadership prize aimed at celebrating changemakers at organizations aligned with the priorities of the Ewing Marion Kauffman Foundation is closer to naming its first winner, the influential nonprofit announced Wednesday, revealing 12 semifinalists culled from more than 300 nominations. “The response from community members across the Kansas City metro area was tremendous,” said…