Shoppers lined the block to visit their vintage clothing store; now they’ve curated a new, larger space in KC’s West Bottoms
August 23, 2024 | Taylor Wilmore
As brothers Thomas and Reade Rex open the doors to their relocated and expanded vintage clothing store this weekend in Kansas City’s West Bottoms, the event will be a culmination of years of hard work, passion, and a shared vision — plus significant customer support and loyalty, they said.
“We’ve always done things together,” said Reade Rex, co-owner of Rex Vintage, “from childhood projects to running this business, it’s something that’s always felt natural for us.”
Rex Vintage clothing shop in the West Bottoms; photo by Taylor Wilmore, Startland News
The duo’s move to the second floor of 1420 W. 13th Terrace — right above antique store Good Ju Ju — marks a milestone for their venture, which quickly outgrew its previous location in Westside. An overwhelming response from customers looking for unique fashion finds turned the quiet corner shop into a destination experience.
“We’re scaling our operation, and really honing in on what we do best,” said Reade.
“We’re excited to be in a much bigger space,” added Thomas Rex. “The last events we had at our old store were so crowded, people were waiting outside just to get in. Now, we can accommodate the same audience, but actually give them room to move around.”
Saturday’s grand opening is expected to feature a DJ, local vendors, and a sale that promises to draw in both new and returning customers, Thomas said, all in a new event space and the storefront upstairs. After the debut event, the brothers plan to use the event space for pop-ups and sales.
“Anyone who’s a fan of our current store will be impressed with this new space,” said Thomas. “We’re hoping to gain a lot of new customers from this grand opening. It’s going to be a good time.”
Click here to follow Rex Vintage on Instagram.
Rex Vintage clothing shop in the West Bottoms; photo by Taylor Wilmore, Startland News
New space, same vintage vibes
Rex Vintage’s new location not only offers more room inside for new upgrades like fitting rooms, but also aligns with the aesthetic for which the brothers’ brand has become known.
Raw brick walls, wooden beams, and a vintage industrial feel complement the store’s retro vibe.
Reade Rex adjusts a lightbulb ahead of the grand opening for Rex Vintage in the West Bottoms; photo by Taylor Wilmore, Startland News
“This space fits our aesthetic super well,” Reade said. “It’s rough around the edges, just like what we do, but we’re carrying over the same theme from our previous store: minimalist, retro, and always with a unique twist.”
The Rex’s journey to the new space began when they spotted a property listing on Craigslist.
“This space used to be a store called Porcelain Monkey. We took a tour, and we just knew it was the right fit for us,” said Thomas.
Rex Vintage originally began as a passion project during Reade’ high school years, inspired by his mother’s love of antiques and thrift shopping. Thomas joined later to help manage the business side, allowing Reade to focus on curating the one-of-a-kind selection of vintage clothing.
The brothers’ hard work and dedication quickly paid off, with their first store opening in October 2023 and a second location in Lawrence, Kansas, earlier this year.
Thomas Rex, Rex Vintage; photo by Taylor Wilmore, Startland News
Affordable, curated clothes
Entrance to the second-floor The Rex Catalog vintage clothing shop in the West Bottoms; photo by Taylor Wilmore, Startland News
Rex Vintage focuses on affordable, curated vintage items and caters to a niche market within Kansas City, Thomas and Reade said, noting it’s a demographic of consumers that previously wasn’t well served.
“There’s a gap in the market for what we sell,” said Thomas. “There are other vintage stores, but we definitely fit a niche that didn’t exist before. We’re kind of a mix between a thrift store and a vintage store; offering cool, curated items at an affordable price.”
Reade echoed his brother’s sentiment, emphasizing the store’s commitment to providing value.
“Our goal has always been to create a curated thrift store experience — where you can find cool vintage items at an affordable price,” he said. “That’s what people really like, and that’s what we’re continuing to offer in this new space.”
2024 Startups to Watch
stats here
Related Posts on Startland News
Open Doors: Here’s how KCMO plans to turn empty storefronts into a World Cup stage for local talent
Applications are now open for grants of up to $10,000 for businesses and artists who want to activate underutilized or vacant commercial spaces in the downtown area during the coming FIFA World Cup to showcase Kansas City’s entrepreneurial spirit. Funds awarded through the just-detailed Open Doors! Program — crafted through a partnership between the City…
He took over a house-trained side hustle; meow it’s time scale the gourmet catnip brand
Adam Larson might be severely allergic to cats, but he’s following his own advice — pawing away at a gourmet catnip side hustle and toying with the best market fit for the business (and his life). Larson — who also is a network convener for MOSourceLink, the founder Decimal Projects, and a former program coordinator at…
How Main Street Summit is putting homegrown small business on stage with Tim Tebow
COLUMBIA, Missouri — Small businesses don’t stay small on purpose, said Colby Kraus, echoing a mantra popular among organizers of the Main Street Summit — an immersive downtown experience rich with enough Americana capital for entrepreneurs and community builders from all walks of life. Approaching its third year, Main Street Summit is set to return Nov.…
ICYMI: MTC says it’s moving forward with select entrepreneur programs despite steep state funding cuts
Editor’s note: This story was originally published by Missouri Business Alert, a member of the Kansas City Media Collective, which also includes Startland News, KCUR 89.3, American Public Square, Kansas City PBS/Flatland, and The Kansas City Beacon. Click here to read the original story. [divide] The Missouri Technology Corp. has released its annual implementation plan, announcing which programs…