Posts Tagged ‘Social Apex Media’
Meet customers where they are (and they’re on TikTok): Marketing experts urge startups to invest in brand building
Like it or not, “TikTok remains king,” said Mikita Burton, encouraging startup founders to balance negative headlines about the video-sharing social media platform with its incredible potential for reaching their most-sought-after audiences. “We don’t just get to pick our customers’ favorite platforms, so you need to be where they are,” Burton, a social media strategist…
Read MoreNot all entrepreneurs wear capes: Chamber’s ‘Superstars’ campaign unmasks heroes of KC business scene
A critical need is driving changes to one of Kansas City’s longest-running annual business events: support for every small business — no matter their scale or the neighborhoods in which they belong. “This is a time like no other,” explained Vicky Kulikov, small business director for the Greater Kansas City Chamber of Commerce, detailing changes to…
Read MoreStartups pitching this week to earn finalists spots for ‘Mr K’ Small Biz of the Year award
Innovation-led companies are going mainstream in Kansas City with an increasing number of product, experience and tech-based startups named as candidates for the top small business prize in the city: the Mr. K Award. Such well-known names to Startland News readers as Cherry, Chicken N Pickle, Crema, Plexpod, J. Rieger & Co., McLain’s Markets, Messenger…
Read MoreTRNDSTTRS reboots to link companies to new wave of Gen Z consumers
After a period of significant traction that included a merger, TRNDSTTRS Media has returned to Kansas City with a redefined vision and laser focus to better elevate Gen Z in the entrepreneurial and advertising landscape, explained Jake Bjorseth. “We really wanted to take that next step in growth and rather than compete at these lower…
Read More‘Millennial’ isn’t a curse word — it’s a critical marketing tool, says Social Apex Media
Social Apex Media is designed to feed the creativity of hungry millennial entrepreneurs who don’t fit into the corporate culture of many other marketing agencies, said Brandon Priest. “We’re building Social Apex on the backs of entrepreneurs. That means instead of employees who feel like, ‘OK, I just got to work 9 to 5 every…
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