ShotTracker tech nets entry into NCAA Division 1 sports with Hall of Fame tourney

By Tommy Felts | August 2, 2018

ShotTracker is advancing in the bracket of startup success, company officials announced Thursday, revealing their game-changing, sensor-based, stat and analytics tracking system will debut this fall at the 2018 NCAA Division I Hall of Fame Classic. In partnership with the National Association of Basketball Coaches (NABC), ShotTracker technology — which uses sensors in players’ shoes,…

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ShotTracker raises $10.4M round featuring former NBA Commissioner David Stern

By Tommy Felts | May 16, 2018

Merriam-based ShotTracker is fueling its global expansion via a large funding round featuring several high-profile investors. The sports tech company announced Wednesday that it raised a $10.4 million Series A financing round led by Ward.Ventures, NBA commissioner David Stern and two-time National League home run champion, Ryan Howard. The round also includes Greycroft, Elysian Ventures,…

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Video: ShotTracker fan app courts NAIA tourney crowds with AR experience

By Tommy Felts | March 13, 2018

A new ShotTracker fan app — expected to launch today — will combine real-time analytics with augmented reality for a first-of-its-kind fan engagement opportunity at next week’s Division 1 NAIA basketball tournament, said co-founder Davyeon Ross. “We want to make the experience as great as possible for the end user,” Ross said, noting his company’s…

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