Tag: Melea McRae
Investing in a sales team is frequently overlooked by companies as they develop their priorities for growth, said Melea McRae, noting just 97 percent of these ventures are leaving innovation on the table by ignoring this clear strategy to scale. Crux-Xcelerate (Crux-X), the sister company of Kansas City “un-agency” Crux KC, is tackling this challenge…
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A workplace in the era of talent shortages and a hyper-competitive jobs market is only as good as its ability to meet employees’ nuanced needs, said Melea McRae, a top founder whose marketing company was among six Kansas City firms selected for Inc. magazine’s Best Workplaces list. “Through our un-agency business model, we’ve built a…
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Kanbe’s Markets is expected to harvest boosted visibility and functionality thanks to a newly announced donation of $30,000 in pro bono marketing services from one of Kansas City’s fastest-growing agencies. Crux KC selected the nonprofit for its annual “Crux for a Cause” initiative, which is expected to provide an entire year of services from a…
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On the heels of Crux KC doubling its square footage in January and growing its headcount 118 percent since June 2020, the marketing firm — one of the KC Chamber’s Top 10 Small Businesses — announced a significant investment this week by Grant Burcham, former Mobank CEO. “I’ve long valued Grant’s business acumen and insight as…
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