Tag: Masked by fashion

SewKC at Collective Ex

How an elastic team turned an early tip about face masks into SewKC’s saving grace

By Tommy Felts / October 30, 2020

Editor’s note: The following is the third in a series of stories about Kansas City fashion companies putting their own creative spin on the often-utilitarian face mask. As demand for face masks surged this spring, a massive and sustained influx of traffic and orders at SewKC crashed the Crossroads creatives’ online retail engine — forcing the…

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Anita Koul, Kufukaa

Masked by fashion: COVID pivot pushes brand to local production, beyond mere ‘talk’ on social media

By Tommy Felts / October 8, 2020

Editor’s note: The following is the second in a series of stories about Kansas City fashion companies putting their own creative spin on the often-utilitarian face mask. Blessings are all around, Anita Koul said, sifting through memories of a year that’s been so far defined by wild hardships and tragic losses.  “We have to take…

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Dieynaba Diop modeling the Dieynaba Dress for Rightfully Sewn

Masked by fashion: Rightfully Sewn’s latest launch moves needle toward inclusivity, sustainability

By Tommy Felts / October 6, 2020

Editor’s note: The following is the first in a series of stories about Kansas City fashion companies putting their own creative spin on the often-utilitarian face mask. Inspiration comes from everywhere, said Jennifer Lapka, unveiling her company’s launch of fashion masks, Dieynaba Dresses and hijabs/scarfs. “I love history and looking at historical fashion books about…

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