Posts Tagged ‘Lee’
Cowboy couture: WH Ranch lassos dream of making the ‘best blue jeans in the world’
Ryan Martin sold his best cowboy boots to buy high-quality denim for his western couture brand, said the founder of Kansas-based W.H. Ranch Dungarees. “I was always describing [my product as] ‘custom made’ but ‘couture’ really describes it best,” said Martin, detailing the laborious process that limits production to an average of four pairs of…
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