Small Biz to Watch: Deposit The Work builds mass with tech-enabled consistency — no excuses, all grit

Editor’s note: Startland News is showcasing five Kansas City small businesses this week through the newsroom’s first-ever Small Biz to Watch series, presented by Bank of America. The following highlights one of the 2025 honorees, curated by editors from Kansas City’s wide array of hard-working entrepreneurs and business owners. Selection criteria is based on factors…

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His fitness app pays users to workout, but what they really want is body transformation, founder says

Jasper Sanders founded Deposit The Work to incentivize users to stick with their fitness goals, he shared, but now he’s emphasizing accountability with the app’s latest feature. “The whole idea behind CoachConnect+ is providing a platform for individuals who are stuck on their fitness journey, unsure on where to start, [or] don’t know how to…

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Kansas City-made fitness apps flex tactics to monetize training’s trend toward tech

Jake Heyen’s Fitic exercises its potential at the intersection of pandemic-pumped fitness and influencer marketing industries, the Kansas City founder said, detailing the intertwined world of fitness-minded consumers and content creators. “We love the fact that we sit within two industries that are poised for explosive growth going forward,” said Heyen, who also serves as…

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