Reluctant gym-goers help push KC’s OYO to $4.4M in pre-sales for latest home fitness device

A month after breaking records as the most-funded fitness product in Kickstarter history, the KC-created OYO Nova Gym closed its crowdfunding campaign with $4.4 million in pre-sales. “To say that it exceeded our expectations is a total understatement,” said Graham Ripple, COO of OYO Fitness, the Kansas City-based startup behind the handheld home gym product.…

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