Novel Capital teams with Crux KC to offer growth-focused marketing to early-stage tech companies 

By Tommy Felts | March 31, 2025

An exclusive partnership between two Kansas City-based innovators is expected to help remove a traditional financial hurdle to business growth, said Ethan Whitehill, president and chief strategy officer for the KC Chamber-lauded marketing firm Crux KC. The collaboration between Crux and Overland Park-headquartered capital provider Novel Capital is expected to offer B2B SaaS and tech…

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