Posts Tagged ‘Eric Martens’
Trendsetting Crossroads brewer taps another first: KC’s only locally-owned non-alcoholic beer
A star on the Kansas City craft beer is setting a new baseline for inclusivity on the local brewing scene, said Eric Martens, introducing the metro’s first hometown non-alcoholic beer — a product of months dedication and innovation, he added. Border Brewing Co. on Friday announced its new Baseline brew — a canned offering crafted…
Read MoreInvestment from former Chiefs linebacker expected to boost Kin Seltzer’s flow into KC
An investment from former Chiefs player Dezman Moses valued at $3 million is expected to help flood Kansas City with storytelling — and a new surprise flavor — from the first Black-owned seltzer in the market, said Joshua Lewis. Kin Seltzer announced the strategic investment from the Kansas City linebacker-turned-entrepreneur, noting plans to use the…
Read MoreKin crafts flavor into hard seltzer market, targeting overlooked Black consumers looking for authentic social experiences
The founding trio of a new hard seltzer crafted in Kansas City hopes the drink will add much-needed inclusivity to the craft seltzer space. Kin Seltzer is a collaboration between Joshua Lewis and Kearra Johnson of UpDown Nightlife, and Eric Martens of Border Brewing Company. Currently, leading seltzer brands target their marketing predominantly to white…
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