Six takeaways from the digital transformation at Hallmark

By Tommy Felts | July 28, 2017

It’s not just tech startups that innovate and disrupt. One of the Kansas City area’s largest firms, Hallmark Cards, recently launched a digital transformation. In 2015, the greeting card giant funneled thousands of products that were popular on the shelves to online sales. The firm also updated its social media practices to attract younger customers.…

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National conference series for digital entrepreneurs makes Kansas City debut

By Tommy Felts | July 20, 2017

Hundreds of social media gurus, marketing professionals and online entrepreneurs will gather in Kansas City for a two-day conference that will feature talks from executives at Salesforce, AOL, LinkedIn and more. Organized by TechMedia, Digital Summit: Kansas City is part of a national conference series that has been connecting digital marketing professionals for ten years.…

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