Posts Tagged ‘Digital Evolution Group’
DEG execs reflect on $100M+ exit: Join an armada before success puts a target on your back
Riding into battle solo won’t help a company win the war that is business, Neal Sharma told a crowd of ACG Kansas City members gathered to hear details behind the exit of homegrown marketing giant DEG. “One of the things we realized three years ago — about DEG — is it was a completely successful, self…
Read MoreWSJ report: Overland Park-based DEG posts $150M exit in deal with Japanese ad behemoth
Top-tier Kansas City digital agency DEG will provide a global advertising giant with an opening into the U.S. market, as well as push the locally-headquartered firm’s reach international, the companies said Tuesday. Dentsu Aegis Network announced the acquisition of Digital Evolution Group (DEG) as part of an effort to transform its existing creative hub, Isobar.…
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