Posts Tagged ‘Crux KC’
Novel Capital teams with Crux KC to offer growth-focused marketing to early-stage tech companies
An exclusive partnership between two Kansas City-based innovators is expected to help remove a traditional financial hurdle to business growth, said Ethan Whitehill, president and chief strategy officer for the KC Chamber-lauded marketing firm Crux KC. The collaboration between Crux and Overland Park-headquartered capital provider Novel Capital is expected to offer B2B SaaS and tech…
Read MoreHow a pivotal hire from the world of sports and entertainment helped Crux-X shift sales strategy
Investing in a sales team is frequently overlooked by companies as they develop their priorities for growth, said Melea McRae, noting just 97 percent of these ventures are leaving innovation on the table by ignoring this clear strategy to scale. Crux-Xcelerate (Crux-X), the sister company of Kansas City “un-agency” Crux KC, is tackling this challenge…
Read MoreWeCode KC, CAPA selected for free services from this Top 10 KC small business winner
A company lauded among Kansas City’s top small businesses for three consecutive years this week announced the nonprofit recipients of $100,000 in pro-bono marketing services through a first-time expansion of its annual Crux for a Cause initiative. WeCode KC and Child Abuse Prevention Association (CAPA) will each receive marketing investments of $50,000 for 2024, said…
Read MoreThese two Small Biz of the Year finalists are among the half-dozen KC firms honored as Inc.’s ‘Best Workplaces’
A workplace in the era of talent shortages and a hyper-competitive jobs market is only as good as its ability to meet employees’ nuanced needs, said Melea McRae, a top founder whose marketing company was among six Kansas City firms selected for Inc. magazine’s Best Workplaces list. “Through our un-agency business model, we’ve built a…
Read More‘Mr. K’ finalists tease what it’s like to work for the next Small Business of the Year
Editor’s note: The Greater Kansas City Chamber of Commerce is a non-financial partner of Startland News, which serves as the media partner for the Small Business Superstars program. [divide] Finalists for the KC Chamber’s Small Business of the Year award highlighted their companies’ commitments to strong workplace culture, DEI initiatives, and community relations during a…
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