Pitching your startup to investors is about more than selling an idea, says Pitch Perfect leader

Kathryn Golden, Pitch Perfect, Enterprise Center in Johnson County

Perfecting a startup pitch depends on a founder’s ability to move beyond mere product knowledge and talk the investors’ language, said Kathryn Golden. “The reality is investors aren’t buying your product; they’re not customers,” explained Golden, programs director at the Enterprise Center in Johnson County. “Investors are looking at the company and asking, ‘Is this…

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Jessie Jacob: Investing in founders’ mental strength for scale

Jessie Jacob, CoreBuild, The Culture Lab

Editor’s note: The opinions expressed in this commentary about mental health and workplace culture are the author’s alone. We hear plenty of talk about the importance of mental health, as well as investing in culture for founders, but not a whole lot about people doing something about it. Perhaps they don’t know how or aren’t…

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Frank Keck: Benefits of developing a strong workplace culture

CoreBuild

Editor’s note: The opinions expressed in this commentary about workplace culture are the author’s alone. Check out a previous column by Frank Keck here. “We know that engaged managers and employees are much more likely to remain in an organization, leading to fewer hires from outside the organization. This results in: Lower wage costs for…

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