Shawnee native sells another startup for over $1B with GM deal

March 21, 2016  |  Bobby Burch

General Motors is hoping to become the leader of self-driving car technology with the gargantuan acquisition of Cruise Automation, whose founder has a local tie.  

GM announced on March 11 that it purchased Cruise for more than $1 billion in a move that aims to accelerate the development of GM’s autonomous vehicle tech. Cruise CEO Kyle Vogt is a 2004 graduate of Shawnee Mission Northwest High School.

“GM’s commitment to autonomous vehicles is inspiring, deliberate and completely in line with our vision to make transportation safer and more accessible,” Vogt said in a release. “We are excited to be partnering with GM and believe this is a ground-breaking and necessary step toward rapidly commercializing autonomous vehicle technology.”

Cruise created an aftermarket kit that allows users to convert certain types of cars into autonomous vehicles for highway driving. Fortune Magazine reports that about 40 people work for Cruise. The company raised more than $18 million in venture capital funding, and its investors include Y Combinator, Spark Capital, Maven Ventures and Founder Collective.

As part of the deal, Cruise will operate as an independent unit within GM’s recently-formed autonomous vehicle team. The company will continue to be based in San Francisco. GM already works with ride-sharing company Lyft and formed a personal mobility brand for car-sharing fleets named Maven.

A graduate of the Massachusetts Institute of Technology, Vogt now has two billion-dollar deals under his belt. In 2006, he helped build and launch Twitch, which is self-described “the ESPN for gaming.” In 2013, Amazon acquired the firm for $1.1 billion. He also was a co-founder of SocialCam, a mobile app for video sharing. In 2011, he sold the firm to Autodesk for $60 million.

To learn more about Cruise’s technology, check out the video below.

Tagged , , , ,
Featured Business
    Featured Founder
      [adinserter block="4"]

      2016 Startups to Watch

        stats here

        Related Posts on Startland News

        KCultivator Q&A: Jessica Powell gets candid about ‘KC Nice’ (and how she’d spend $1M)

        By Tommy Felts | October 13, 2025

        Editor’s note: KCultivators is a lighthearted profile series to highlight people who are meaningfully enriching Kansas City’s entrepreneurial ecosystem. [divide] Let’s get real, Jessica Powell said with a wry smirk, explaining her vision for a Kansas City that works together — and stops cannibalizing its own.   “I’m a startup junkie,” the community champion and founder of…

        Pure Pitch Rally reveals competitors for its 10th crowd-funded, spot-cash pitch contest

        By Tommy Felts | October 13, 2025

        Eight emerging startups set to take the Pure Pitch Rally stage next month will become part of the Kansas City tech community’s evolving story, said Karen Fenaroli, touting a decade of impact that has seen millions in follow-on capital raised and thousands of jobs created across the region. “It is no longer just an event,”…

        Sisters brew backyard-style beers from a historic firehouse in Budweiser territory

        By Tommy Felts | October 11, 2025

        Editor’s note: The following story was produced through a paid partnership with MOSourceLink, which boasts a mission to help entrepreneurs and small businesses across the state of Missouri grow and succeed by providing free, easy access to the help they need — when they need it. [divide] SPRINGFIELD, Mo. — A midlife career crisis took…

        LISTEN: Meet the partners behind Plug and Play Topeka’s growth (and impact)

        By Tommy Felts | October 10, 2025

        On a special episode of Startland News’ 12-part podcast series diving deeper into Plug and Play, we explore how the Topeka-based program and its partners work to turn bold ideas into Kansas success stories. Guests includes Bret Lanz from Kansas State University’s Technology Development Institute; John G. Brown of StenCo; and Cole Ahlvers from NQV8…