Kansas City company becomes the gameday go-to collaborator for celebrity-jammed events

November 8, 2024  |  Nikki Overfelt Chifalu

Teaming up with the Eighty-Seven and Running Foundation for events — like the recent Kelce Car Jam in the Crossroads — is an incredible opportunity for Kansas City’s Platinum XP to showcase its capabilities and build a reputation as a top creative collaborator, said Lauren Rios.

The Kelce Car Jam in the Crossroads Arts District; photo by Adri Guyer, courtesy of Platinum XP

“Platinum XP has the opportunity to work with many impressive organizations and brands nationwide, but when a celebrity like Travis Kelce is involved the visibility is heightened,” continued Rios, vice president of sales and marketing for the River Market-based planning and production company.

For more than five years, Platinum XP — which launched as a one-man DJ company in 2007 — has partnered with the Kansas City Chiefs tight end’s foundation for its fundraisers, according to the company, carefully crafting the events to align with Kelce’s passions, interests, and personality.

“My favorite part of getting to work with (the Eighty-Seven and Running Foundation) is being involved in their unique vision every year of how they want to present themselves to the community,” Kris Nardini, CEO of Platinum XP. “Getting out of the ballroom and into a more creative event space is always energizing for our team.”

From the archives: It began as a one-man DJ; now this ‘Platinum’ experience is landing KCI’s first big event at the new terminal

Travis Kelce poses with students from the Ignition Lab at Operation Breakthrough during the Kelce Car Jam in the Crossroads Arts District; photo by Adri Guyer, courtesy of Platinum XP

For the Kelce Car Jam — which incorporates Kelce’s passion for vintage cars and raises funds for the Ignition Lab at Operation Breakthrough’s efforts to provide STEM education and resources to Kansas City’s underserved youth — the Platinum XP team was responsible for all aspects of planning and production: from logistics, AV, and large-scale branding to custom fabrication and activations.

“Platinum has had their hand in many celebrity events throughout the years, but this one takes the cake in my book,” said Ellen Valdez, event manager. “Their team has a tough choice when selecting their partner, so we’re so grateful for the years of commitment from A&A Management.”

Check out a photo gallery below by Adri Guyer, courtesy of Platinum XP, then keep reading.

“In a city full of so many top-notch events, it feels special to know we are amongst those bringing them to life,” added Emily Manahan, event coordinator.

From the archives: See the vision for Travis Kelce’s ‘safe haven’ for Operation Breakthrough teens

Jason Kelce, brother of Travis Kelce, makes his way through the crowd at the Kelce Car Jam; photo by Adri Guyer, courtesy of Platinum XP

The event — a festive block party in the Crossroads with more than 800 attendees — featured 30-plus luxury and classic cars, including some from Kelce’s own collection and a 1969 Chevelle that the Ignition Lab students converted into an electric car.

KC rapper Tech N9ne also performed and several Chiefs teammates — including Patrick Mahomes, Chris Jones, Clyde Edwards-Helaire, and George Karlaftis — supported Kelce’s cause.

“Kansas City always shows up, baby,” Kelce said on his New Heights podcast while discussing the Kelce Car Jam with brother Jason, who also attended the event along with wife Kylie and mom Donna. “That’s why I love it here, man. Whether it’s foundation events or celebrating somebody or just a good, old Chiefs game, they’re showing up.”

“I love being able to work with a cause that both benefits local youth and brings the Kansas City community together,” added Manahan, noting the company worked closely on the event with sponsors Hummer EV, Zen Wtr, Casa Azul, Garage Beer, Raising Cane’s, and Andy’s Frozen Custard.

[adinserter block="4"]

2024 Startups to Watch

    stats here

    Related Posts on Startland News

    This Dirt Beast works the soil for $2 an hour; why harvesting joy from his urban farm fills the bag

    By Tommy Felts | October 3, 2025

    Rows of peppers, tomatoes, eggplant, and other vegetables now grow where more than a dozen Kansas City lots once sat vacant. The essence of Dirt Beast Farm is seeded in this soil, creating the ecosystem through which Jameson Hubbard has spent nearly a decade turning open land into food, flowers, and a space for neighbors…

    ATHENA honorees: Lifting up the next generation elevates us all; give them a reason to dream

    By Tommy Felts | October 1, 2025

    When women lead, communities rise, Dana Foote said, lifting up two ATHENA award winners whose work in Kansas City has created outcomes more meaningful than mere professional success: “the ripple effect of leadership.” “And I see that in the room tonight,” continued Foote, national managing partner of audit operations for KPMG, sponsor of the Greater…

    Photos: Folklore transformed this rooftop for one-night; its $100K impact on small biz lasts even longer

    By Tommy Felts | October 1, 2025

    A packed rooftop event that started five years ago as a small gathering among friends has grown into a sold-out celebration that not only highlights music, food, and tradition, but also invests back into local nonprofits and entrepreneurs, said Luis Padilla, founder of Folklore and its popular small business grant program. “That balance of culture…