NXTSTAGE taps trio of KC entrepreneurs to help their companies grow revenue, scale

January 25, 2024  |  Startland News Staff

WICHITA — Three Kansas City startup founders are among 20 early-stage companies selected for the latest NXTUS program aimed at boosting innovation from within urban and rural areas throughout the state of Kansas.

Joining the 2024 NXTSTAGE Customer Traction Cohort: Joy Broils, Hustle & Ground, Shawnee; Mark Lukenbill, Mpruv Sports, Basehor; and Crystal Webster, Sharing Solace, Olathe.

Hustle & Ground and Mpruv Sports previously participated in the 2023 NXTSTAGE Enterprise Engagement Series. Mpruv also recently was named one of Startland News’ Kansas City Startups to Watch in 2024.

RELATED: Mpruv Sports swings for greater inclusion in traditional athletics

The NXTSTAGE program, originally launched in 2022 with support from a Build-to-Scale grant from the U.S. Economic Development Administration, aims to help early-stage Kansas companies break through barriers to generate revenue and identify scalable offerings for their young companies. It has graduated more than 30 startups to date.

The 2024 cohort includes entrepreneurs offering unique healthcare solutions, business operations and individual well-being technology tools, a spin on traditional services, innovative experience and product-based solutions with robust e-commerce capabilities, and sustainable apparel for today’s generation of shoppers.

Click here to learn more about the 20 companies in the 2024 NXTSTAGE Customer Traction Cohort.

2024 NXTSTAGE Customer Traction cohort; photo courtesy of NXTUS

For the second year, NetWork Kansas is supporting the program, enabling NXTUS to serve even more Kansas entrepreneurs in rural and urban areas often underserved by startup programs.

“As we proudly enter our third year of empowering Kansas entrepreneurs through the NXTSTAGE Customer Traction Cohort, I am thrilled about the positive impact these innovative companies will have on economic development in Kansas,” said Amber Dunn, NXTUS Program Manager. “The diverse and dynamic group reflects the spirit of entrepreneurship in our state, and we’re honored to be a part of their continued growth and success.”

Through the program, the cohort will benefit from in-depth, personalized, 1:1 coaching provided by a national coaching partner, focusing on product-market fit and customer acquisition strategies. Additionally, participants will cultivate new connections and establish a supportive community with fellow founders through engaging in in-person workshops. Complementing these interactions, the cohort will also receive ongoing professional pitch coaching and mentorship.

In addition to NetWork Kansas and the Build to Scale grant from the U.S. Economic Development Administration awarded to ICT Entrepreneurship Coalition members Wichita State University and NXTUS, the program is supported by the Greater Wichita Partnership, Capacity, the City of Wichita, Sedgwick County, and Wichita Shredding.

[adinserter block="4"]

2024 Startups to Watch

    stats here

    Related Posts on Startland News

    ‘What’s stopping me?’ Bonk takes a loud swing with Crossroads streetwear store, Midwest grit

    By Tommy Felts | July 25, 2025

    It began with Mason Barry’s search for the perfect black and white checkered sweatsuit. When nothing fit his expectations for design or quality, the Kansas City creative launched his own streetwear brand — featuring bold apparel that already is gaining a foothold in trendy fashion hubs from Brooklyn to Portland. Bonk Supply — a brand…

    ‘Stablecoin summer’: Crypto community greets GENIUS Act with optimism, caution

    By Tommy Felts | July 25, 2025

    Editor’s note: This story was originally published by Missouri Business Alert, a member of the Kansas City Media Collective, which also includes Startland News, KCUR 89.3, American Public Square, Kansas City PBS/Flatland, and The Kansas City Beacon. Click here to read the original story. [divide] A new federal cryptocurrency law has sparked a range of reactions across…

    How KC transformed entrepreneurship from counterculture into a model for the mainstream

    By Tommy Felts | July 25, 2025

    Veteran ecosystem builders returned to the Heartland this week, urging a new generation of entrepreneur advocates to embrace Kansas City’s style of experimentation and its uniquely collaborative startup culture. “Entrepreneurship is not spreadsheets and business plans,” said Jonathan Ortmans, who founded the Global Entrepreneurship Network (GEN) — the nonprofit parent of Global Entrepreneurship Week —…

    They didn’t want to go corporate; how AI gave brothers the tools to forge their own path, together

    By Tommy Felts | July 23, 2025

    Tyler and Garrett Amundsen are using AI to help insurance brokers spend more time on relationships and less time on data, the duo shared. Inspired by conversations around their family’s Kansas City dinner table, as well as the latest tech developments, the brothers launched LightDoc in early 2023 to automate and streamline repetitive tasks that…