LISTEN: How the Midwest opened this German agtech company’s eyes to opportunity in the US

October 27, 2025  |  Austin Barnes

On this episode of our 12-part Plug and Play Topeka podcast series, we connect with Débora Moretti, co-CEO of NutriSen — a Berlin-based agtech startup building real-time molecular sensors to measure nutrient concentrations in plants directly on the field.

Moretti shares how her team, alongside co-founder Tobias Vöpel, is merging biosensor technology, data-driven insights and on-farm practicality to help growers optimize fertilization, reduce waste and lower greenhouse gas emissions.

Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, hear how Plug and Play’s heartland ecosystem helped NutriSen’s leaders know they’d made it to the right place (hint: wheat, wheat, everywhere wheat).

Listen to a teaser below or click here for the full podcast episode.

[adinserter block="4"]

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    ‘What’s stopping me?’ Bonk takes a loud swing with Crossroads streetwear store, Midwest grit

    By Tommy Felts | July 25, 2025

    It began with Mason Barry’s search for the perfect black and white checkered sweatsuit. When nothing fit his expectations for design or quality, the Kansas City creative launched his own streetwear brand — featuring bold apparel that already is gaining a foothold in trendy fashion hubs from Brooklyn to Portland. Bonk Supply — a brand…

    ‘Stablecoin summer’: Crypto community greets GENIUS Act with optimism, caution

    By Tommy Felts | July 25, 2025

    Editor’s note: This story was originally published by Missouri Business Alert, a member of the Kansas City Media Collective, which also includes Startland News, KCUR 89.3, American Public Square, Kansas City PBS/Flatland, and The Kansas City Beacon. Click here to read the original story. [divide] A new federal cryptocurrency law has sparked a range of reactions across…

    How KC transformed entrepreneurship from counterculture into a model for the mainstream

    By Tommy Felts | July 25, 2025

    Veteran ecosystem builders returned to the Heartland this week, urging a new generation of entrepreneur advocates to embrace Kansas City’s style of experimentation and its uniquely collaborative startup culture. “Entrepreneurship is not spreadsheets and business plans,” said Jonathan Ortmans, who founded the Global Entrepreneurship Network (GEN) — the nonprofit parent of Global Entrepreneurship Week —…

    They didn’t want to go corporate; how AI gave brothers the tools to forge their own path, together

    By Tommy Felts | July 23, 2025

    Tyler and Garrett Amundsen are using AI to help insurance brokers spend more time on relationships and less time on data, the duo shared. Inspired by conversations around their family’s Kansas City dinner table, as well as the latest tech developments, the brothers launched LightDoc in early 2023 to automate and streamline repetitive tasks that…