In time for Mother’s Day: Ovatemp wants to boost women’s fertility

May 8, 2015  |  Bobby Burch

The arrival of Ana Mayer’s baby girl isn’t the only thing she’ll be thinking about this Mother’s Day.

Ovatemp co-founder Ana Mayer.

Ovatemp co-founder Ana Mayer.

Mayer — who’s among the newest founders in the Techstars-led Sprint Mobile Health Accelerator in Kansas City — will also be mulling how to further develop Ovatemp, the Boston-based ovulation tech company she leads.

Ovatemp offers women the tools to track their ovulation patterns via a wireless thermometer and app to naturally avoid or enable pregnancy.

Mayer doesn’t need to look far for validation that her product works. One glance at her growing family will suffice.

“It worked for me — I have a one-year-old boy and a baby girl on the way,” she said. “We want to share that, and we really think we can help women that are struggling.”

Mayer’s idea for Ovatemp first arrived when she wanted to naturally avoid pregnancy. Eventually, when Mayer wanted to start a family with her husband and co-founder, Daniel Graf, she used her tracking technique to become a mother. Achieving pregnancy, however, isn’t as simple as a bottle of wine and a Marvin Gaye album.

“It became a very long journey and it was not as easy as I thought it was going to be,” said Mayer, who was an attorney before launching Ovatemp. “When you’re a teenager you basically get told that if you even look boys in the eyes you’re going to get pregnant. Turns out it’s not that easy.”

OVaScreenTo employ Ovatemp’s tech, a woman first answers a series of questions on her health and lifestyle, which assigns her a profile based on her responses. After a woman is profiled, she measures her temperature via a Bluetooth thermometer each morning, inputs information about her cervical and period fluid into an app and then awaits the status of her fertility. The company says the process can help women get pregnant up to six times faster.

Ovatemp’s app is now available on the Apple Store, and the company is currently accepting preorders of its thermometers.

“We’re making baby making fun and taking out the stress,” Mayer said. “We know we can improve their odds. … We’re making it as personal as possible. It’s data-driven, personalized advice rather than just tracking.”

In less than a month, Mayer will pitch Ovatemp’s solution on the Kauffman Center’s stage to hundreds of people and dozens of hungry investors during Techstar’s Demo Day. But unlike her peers in the three-month, mentor-led program, Mayer will be entering her third trimester.

“I’ll be seven-months pregnant,” she said. “I’ll get to flaunt my pregnancy on stage. I’m excited for what’s next.”

Tagged , , , , ,
Featured Business
    Featured Founder
      [adinserter block="4"]

      2015 Startups to Watch

        stats here

        Related Posts on Startland News

        New platform GUILDit offers art entrepreneurs visibility

        By Tommy Felts | May 11, 2015

        A new program called GUILDit to promote and support art entrepreneurship is coming to Kansas City. The program is a bi-monthly gathering where art entrepreneurs take the stage to give six-minute presentations followed by questions and answers in the hopes of crafting a stronger Kansas City art economy, and to further connections between local artists.…

        HEMP brings Apple co-founder to KC as featured speaker

        By Tommy Felts | May 8, 2015

        Steve Wozniak, co-founder of Apple, will be the keynote speaker at The Helzberg Entrepreneurial Mentoring Program’s 20th anniversary celebration. Wozniak’s experience shaping the computing industry and influential product design for Apple have produced him fame as one of technology’s key thought leaders. “As a successful entrepreneur, Steve Wozniak understands the importance a mentor can make…

        ThinkViral founder: Reflection a key to achieve success

        By Tommy Felts | May 7, 2015

        Welcome to the ‘Think’ column, a series aimed at helping entrepreneurs stop and think about the various aspects of starting and running a business. This week, ThinkViral President Anne Cull introduces the column and emphasizes why pointed reflection on lessons learned is central to a successful business strategy. ThinkViral is a full service social media…

        Founder of defunct Symptomly shares lessons from failure

        By Tommy Felts | May 7, 2015

        Failure is a touchy subject. But for Derek Bereit — the former CEO and co-founder of mobile asthma tracking company Symptomly — his company’s failure was an opportunity shrouded in a difficult situation. Rather than sulking, Bereit sat down with Startland News to discuss Symptomly’s demise, the lessons it provided him and the possibilities that…