HomeGrown breakfast concept cracks downtown egg, opening what could be KC’s next favorite brunch spot
May 28, 2024 | Startland News Staff
A Wichita-founded restaurant chain known for its breakfast and brunch fare is officially open in KCMO, adding a Power & Light location to its menu of Kansas City-area eateries.

HomeGrown’s downtown location within the Kansas City Power & Light District; photo courtesy of Power & Light
HomeGrown welcomed diners Tuesday within the KC Live! Block — the only full-service breakfast restaurant in the Power & Light District — offering sustainable selections on its year-round menu, along with handcrafted cocktails, and features a rotating seasonal menu with crafted, locally sourced ingredients.
Click here to check out he HomeGrown menu.
The Power & Light location is set to be open 7 a.m. to 2 p.m. daily at 101 E. 13th St., formerly the Flying Saucer Draught Emporium.
Founded by Wichita entrepreneurs Lauren and Jon Rolph in May 2017, HomeGrown is now part of the Thrive Restaurant Group, which also brought Modern Market — a made-from scratch eatery focused on whole, sustainable ingredients — to the downtown entertainment district earlier this year.
“We’re thrilled to share that HomeGrown and Modern Market locations are now open in the iconic District,” said Jon Rolph, president of Thrive Restaurant Group, which operates more than 170 restaurants in 15 states. “In a thriving District with residents, locals and visitors alike, we’re delighted to offer two of our restaurants as sustainable, community-centric dining options with localized menus.”
HomeGrown offers a variety of breakfast classics like buttermilk pancakes, avocado toast and omelets, along with traditional lunch fare, including sandwiches, salads and soups. Tuesday’s grand opening marks HomeGrown’s ninth location and fourth in the Kansas City area. It first entered the market in 2021 with a Brookside location, followed by restaurant spots in Leawood and Liberty.
“We are excited to see the continued momentum of our evolving dining scene with diverse and robust options,” said John Moncke, president of the Kansas City Power & Light District. “HomeGrown is the perfect addition to the District, expanding our breakfast and lunch offerings and adding sustainable, locally sourced options.”
HomeGrown partners with nearby businesses to localize its dining and further bolster the community, the company said. Its Kansas City-area restaurants serve Messenger Coffee, KC Tea Co., Shatto Milk Co., Scratch Bakery and other Kansas City-sourced products.
Featured Business
2024 Startups to Watch
stats here
Related Posts on Startland News
A St. Joe CEO handed him a franchise after graduation; two years later, the risk is paying off
Spencer Engelman’s expectations for his post-college career were shredded by an offer he couldn’t refuse. The Northwest Missouri State University graduate was awarded a business of his own — minus the franchise fee — by a veteran entrepreneur who had visited one of his classes. “It’s a crazy opportunity,” said Engelman, who now operates a DocuLock…
What a catch: Kansas City fandom creates custom appeal for taco-loving cartoonist vibe
Drawing from Kansas City’s spotlight moments — whether trendy and new or iconic and timeless — W. Dave Keith balances a quirky aesthetic with a practical focus on what will actually sell. “I’ve slowly learned that if I want to make money off this business, I need to make stuff that people want to buy,”…
Power through purpose: How a winding journey led this eco devo steward to deep-rooted impact
Editor’s note: The following story was written and first published by the Economic Development Corporation of Kansas City, Missouri (EDCKC). Click here to read the original story. [divide] Going behind the scenes of CCED with the people who make it happen Some people are drawn to city-building because of the bricks and steel, the architecture, the skyline, the…
Missouri’s weapon in the AI race with China: KC tech companies, says GOP lawmaker
As artificial intelligence reshapes the way Kansas City works, civic and elected leaders want to ensure small businesses and the region’s tech community have seats at the table. Federal regulation could help, said Eric Schmitt. “For me, [it’s about] making sure that the big tech companies don’t block out a lot of the innovators, say…
