HomeGrown breakfast concept cracks downtown egg, opening what could be KC’s next favorite brunch spot
May 28, 2024 | Startland News Staff
A Wichita-founded restaurant chain known for its breakfast and brunch fare is officially open in KCMO, adding a Power & Light location to its menu of Kansas City-area eateries.

HomeGrown’s downtown location within the Kansas City Power & Light District; photo courtesy of Power & Light
HomeGrown welcomed diners Tuesday within the KC Live! Block — the only full-service breakfast restaurant in the Power & Light District — offering sustainable selections on its year-round menu, along with handcrafted cocktails, and features a rotating seasonal menu with crafted, locally sourced ingredients.
Click here to check out he HomeGrown menu.
The Power & Light location is set to be open 7 a.m. to 2 p.m. daily at 101 E. 13th St., formerly the Flying Saucer Draught Emporium.
Founded by Wichita entrepreneurs Lauren and Jon Rolph in May 2017, HomeGrown is now part of the Thrive Restaurant Group, which also brought Modern Market — a made-from scratch eatery focused on whole, sustainable ingredients — to the downtown entertainment district earlier this year.
“We’re thrilled to share that HomeGrown and Modern Market locations are now open in the iconic District,” said Jon Rolph, president of Thrive Restaurant Group, which operates more than 170 restaurants in 15 states. “In a thriving District with residents, locals and visitors alike, we’re delighted to offer two of our restaurants as sustainable, community-centric dining options with localized menus.”
HomeGrown offers a variety of breakfast classics like buttermilk pancakes, avocado toast and omelets, along with traditional lunch fare, including sandwiches, salads and soups. Tuesday’s grand opening marks HomeGrown’s ninth location and fourth in the Kansas City area. It first entered the market in 2021 with a Brookside location, followed by restaurant spots in Leawood and Liberty.
“We are excited to see the continued momentum of our evolving dining scene with diverse and robust options,” said John Moncke, president of the Kansas City Power & Light District. “HomeGrown is the perfect addition to the District, expanding our breakfast and lunch offerings and adding sustainable, locally sourced options.”
HomeGrown partners with nearby businesses to localize its dining and further bolster the community, the company said. Its Kansas City-area restaurants serve Messenger Coffee, KC Tea Co., Shatto Milk Co., Scratch Bakery and other Kansas City-sourced products.
Featured Business
2024 Startups to Watch
stats here
Related Posts on Startland News
SNAP cuts are ‘worse than they look on paper’: Food access advocates warn shelves could go bare overnight
Chef Shanita McAfee-Bryant doesn’t mince words about perceptions of the hungry Kansas Citians she serves daily through her award-winning culinary social venture. “These are the people who — if you listen to the rhetoric — are deemed ‘lazy,’” the founder of The Prospect KC’s NourishKC Community Kitchen told Startland News. “We know the narratives being…
LISTEN: Fermenting a clean future through products from meat alternatives to skin creams and baby formula
On this episode of Startland News’ Plug and Play Topeka founder podcast series, we chat with Francesca Gallucci of Natáur, a Baltimore-based biotech company that’s reimagining how essential nutrients are made. Combining synthetic biology, metabolic engineering, and eco-friendly fermentation, they’re producing bio-based taurine (and other naturally occurring sulfur compounds) without relying on petroleum. Gallucci takes…
KCMO slashes fees for outdoor dining permits, launches dining trail for grant winning projects
Kansas City has officially eliminated outdoor dining permit fees, reducing the cost from $850 to zero, thanks to the momentum created by a city-led initiative to encourage investment in outdoor dining experiences, city leaders announced this week, unveiling new plans to promote funded businesses and their projects. Launched in 2024, the Outdoor Dining Enhancement Program…
World Cup will produce KC small biz millionaires in just weeks, leaders say, but it’s only the start
Kansas City can’t look at the World Cup in 2026 as one big event where businesses are going to make good money for a while, and then everything goes back to normal, said Wes Rogers. “This has to be the beginning of the next chapter of our city,” the 2nd District Councilman for Kansas City,…
