Healium wins $50K in NFL pitch competition with play for pro athlete’s brain, heart health
May 2, 2022 | Startland News Staff
Patrick Mahomes is no longer Missouri’s only MVP in the eyes of the NFL. The organization’s player’s association just crowned a Columbia-based startup the $50,000 winner of its annual pitch contest.
In late April, NFLPA Pitch Day brought six diverse-led startups to Las Vegas to compete for prizes in its annual contest. Among them was Healium — a product that allows users to learn to self-regulate their focus and calm by giving them the ability to see their EEG brain patterns or heart rate in near-real-time.
Click here to learn more about Healium, one of Startland News 10 Kansas City Startups to Watch in 2020.
Sarah Hill, Healium
“We’re just beyond belief thrilled to lock arms with the NFLPA to put more of these drugless, non-harmful coping mechanisms in the hands of players,” said Sarah Hill, founder and chief storytelling officer. “It’s a game-changer for us.”
As winner of the contest, Healium received $25,000 in player marketing services from the NFLPA and $25,000 in services from OneTeam Partners, a licensing, marketing, and multimedia company; and Truist, a purpose-driven financial services company and the competition’s presenting sponsor.
The startup also won consultation from Allied Sports and Allied Global Marketing — a full-service agency responsible for working with some of the world’s largest entertainment, lifestyle, and sports brands.
An all-star lineup of judges for the sixth annual event included Marshawn Lynch, NFL legend and NFLPA chief brand officer, Kelsey Plum, star of the WNBA, Jaylon Smith, NFL linebacker, Melissa Bradely, 1863 Ventures, and Jeff Dunn, executive vice president of wealth management, sports, and entertainment at Truist.
The contest was held in concert with the 2022 NFL Draft. Kansas City is set to host the annual gathering of teams next spring.
[divide]
This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.
For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn
2022 Startups to Watch
stats here
Related Posts on Startland News
‘America the Entrepreneurial’: Can builders restore the promise of ‘the most courageous startup the world has ever seen?’
Risk-takers set the story of the United States of America in motion, said Victor W. Hwang, lamenting a modern day reality where needless barriers too often work against entrepreneurs and young businesses. An upcoming milestone birthday for the nation offers a focal point for restoring a coast-to-coast commitment to supporting builders and dreamers, he said,…
This Blue Valley teen uses AI to research cancer; Trump’s budget cuts could halt his work
Editor’s note: The following story was published by KCUR, Kansas City’s NPR member station, and a fellow member of the KC Media Collective. Click here to read the original story or here to sign up for KCUR’s email newsletter. [divide] An Overland Park high schooler traveled to Washington, D.C., to advocate for cancer research funding after the Trump administration proposed…
KC arts groups ‘left reeling’ after MO governor slashes millions from budget
Editor’s note: The following story was published by KCUR, Kansas City’s NPR member station, and a fellow member of the KC Media Collective. Click here to read the original story or here to sign up for KCUR’s email newsletter. [divide] Months after area arts and culture nonprofits saw a loss of funds from the National Endowment for the Arts, Gov.…
Transportation company’s move to consolidated HQ expected to bring 250 workers to KC site
Consolidating five locations into a single, state-of-the-art Kansas City campus means Master’s Transportation — a leading provider of commercial buses and vans — will relocate 130 Missouri employees to its new headquarters, with plans to expand to 250 by the end of the year, the company said. “This expansion reflects the company’s rapid growth and…