Startups

Matt Moody, Bellwethr

Bellwethr acquired by ecommerce payments platform; merger to boost Shopify brands

A Kansas City startup’s machine learning tech is expected to bring its new owner’s vision to reality: driving new revenue for Shopify brands plagued by churn among subscribers. Bellwethr announced the acquisition Thursday, detailing the company’s merger with Park City, Utah-based Retextion. As part of the undisclosed deal, Retextion will integrate Bellwethr’s popular churn reduction…

Justin Davis, BacklotCars; Back2KC 2018

BacklotCars co-founder set to be honored as UMKC’s regional Entrepreneur of the Year

A founder who helped drive one of the metro’s biggest startup exits is expected to be heralded in October as UMKC’s Kansas City Entrepreneur of the Year. Justin Davis, co-founder and CEO of BacklotCars, will take the stage Oct. 12 alongside five other honorees — business leaders who have shaped entrepreneurship, according to officials at…

His fitness app pays users to workout, but what they really want is body transformation, founder says

Jasper Sanders founded Deposit The Work to incentivize users to stick with their fitness goals, he shared, but now he’s emphasizing accountability with the app’s latest feature. “The whole idea behind CoachConnect+ is providing a platform for individuals who are stuck on their fitness journey, unsure on where to start, [or] don’t know how to…

KC innovator’s anti-itch spray so natural it was discovered on a front porch lab

Homindy founder Ronan Molloy discovered the benefits of his company’s itch relief spray somewhat by accident. During the summer of 2020, Molloy volunteered to participate in a clinical study for a tea with all-natural ingredients that was supposed to reduce inflammation in his right knee. At that time, he was president of the Innovation Stockyard,…

KC capital implants cattle tech startup with fuel to scale, expanding IVF labs, headcount 

Livestock production has seen a remarkable transformation since Kerryann Kocher was growing up on her family’s sixth-generation farm in northeast Iowa, the Vytelle CEO said. Instead of just selecting the cow that looks best and bringing in the neighbor’s bull for breeding, as she remembers it, Kocher and Vytelle — a Kansas City-based precision livestock…