Storytailor

Recent Articles by Storytailor

He wanted a dress shoe as comfortable as bare feet; How Joey Ahearn is reimagining wingtips to boots one step at a time

December 3, 2021

A newly unboxed, Kansas City-laced premium shoe company offers a single promise: to make often-uncomfortable men’s dress shoes healthy to wear — without stomping out fashion.  “I grew up wearing Converse and Vans and socks and lacing really tight every day,” recalled Joey Ahearn, a physical therapy assistant, as well as founder and CEO of Free…

Moss-backed design studio nurtures nature indoors with sustainable pieces ‘neither living nor dead’

December 2, 2021

Green statement pieces across Kansas City’s Midtown and Crossroads neighborhoods — from Westside Flats to the spas at The Laya Center and the herb dispensary at Fresh Karma — boast just a snapshot of the story behind the mossy growth of The Fat Plant Society. The eye-catching biophilic designs — which have the appearance of a…

A test of Fit Truk’s core strength: People assume it’s a franchise, mobile gym owner says

December 2, 2021

One of Hailee Bland Walsh’s biggest affirmations came in the form of a question: Is Fit Truk a franchise?  “As someone who has built businesses from the ground up, that is very validating and a huge compliment,” said Bland Walsh, co-founder of the fully-equipped outdoor gym truck, as well as the owner of City Gym…

Demo Day: UMKC E-Scholars partners with KC Arts Institute for more authentic entrepreneurial representation, director says

November 30, 2021

Art and entrepreneurship so often go hand-in-hand, noted Alex Krause Matlack.  “Many artists will inevitably become entrepreneurs because they can create their own brand or business to showcase their craft,” explained Krause Matlack, the director of Entrepreneurship Scholars (E-Scholars) at the University of Missouri-Kansas City. “This semester, E-Scholars has a new partnership with Kansas City…

‘Just dudes who dance and we’re not ashamed of it’: Twin influencers chassé their way to 100K+ TikTok followers

November 30, 2021

Paul and Luke Harwerth were born in “the-middle-of-nowhere” Nebraska, they said half-jokingly, yet the rise of YouTube in the early 2000s allowed them to fully explore their passions despite perceived geographic challenges.  “We didn’t start dancing until I saw ‘High School Musical,’ and then I was like, ‘I want to do that!’” Luke shared, laughing…

Why an interactive digital business card could replace LinkedIn for startup, small business leaders

November 30, 2021

People want to get their foot in the door, Jess Phillips said, laying out her plan for a newly launched social media platform that opens professional connections with an insightful twist: an interactive digital business card offering data on who visits and why.  Free of the awkward sales pitches and forced conversations that often come…

KC startup’s sale charges strategy as battery innovator plugs into century-old tech firm

November 30, 2021

A Massachusetts tech company’s strategy to advance into new clean energy markets is now electrified thanks to the completed acquisition of Grandview-based Spear Power Systems — a leader in next generation battery storage systems for demanding land, sea and air applications. “The acquisition of Spear Power Systems enables us to deliver more comprehensive energy storage…

Gary floral design blooms along ‘upside-down’ path as founder pivots from camper pop-up

November 27, 2021

Even when a side hustle grows organically, it still takes a creative mind to arrange a meaningful and worthwhile venture, said Jessi Levine, whose drive to pay homage to her father led to an eye-catching floral design business. The journey to her subscription floral service has been admittedly “upside down,” she said. From the outside,…

How the relaunched Classic Cookie plans to craft KC’s best breakfast sandwich (without overcomplicating it)

November 27, 2021

A longtime Waldo restaurant and sweets shop is under new ownership, Chef Bryan Sparks announced, serving up a plan to fix the broken restaurant industry he thought he’d left behind. But a more immediate and daunting task awaits ahead of the Classic Cookie & Cafe’s relaunch in December: crafting the best breakfast sandwich in Kansas…

Shop small: Five holiday hacks for supporting KC makers without leaving home

November 27, 2021

Editor’s note: Startland News explored its 2021 archive of most-popular maker stories — as well as looking at the creatives behind its own T-shirt campaign — as part of the newsroom’s five-part holiday gift guide. These items are all available online now. Featured stores, makers and products were not asked to pay to be included…