Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Techweek, Launch KC winners have shot at more money
The winning company at a demo day competition during Kansas City’s coming Techweek conference will earn a chance at nabbing significantly more dough. In addition to a $50,000 LaunchKC grant, the winning firm would have a shot at an added $50,000 from a national competition. LaunchKC — an initiative to attract 10 tech firms to relocate to Kansas…
KC coworking studios align to create cohesion, understanding
A cadre of Kansas City coworking studio leaders are working together to bring awareness to their trade through a new alliance. Twelve organizations thus far have banded together to collectively raise their profiles to attract more businesses, entrepreneurs and individuals to use the array of coworking studios in Kansas City. “Coworking is really starting to…
OneHQ launches hiring spree for anticipated growth
OneHQ, formerly NexusHQ, is beefing up its staff in anticipation of a projected revenue boom. The insurance and finance software company plans to add 13 employees — bringing its total headcount to 20 — in the next year as it anticipates more than doubling its annual revenue. The company reported revenue of more than $1 million…