Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
KCK: First for Google Fiber, close to last for connectivity
Despite being the first city to land Google Fiber, Kansas City, Kan., still made the list of the worst-connected cities in 2014. Not only did the city make the list — it made top 10. The National Digital Inclusion Alliance aggregated the list from the 2014 American Community Survey data released by the U.S. Census Bureau last…
Summer fundin’ — it happened so fast
Kansas City startups snagged a load of capital over the summer. Often earmarked for product development, hiring or both, the funds represent new injections of capital that startups hope will boost their businesses to become the next big thing out of Kansas City. In total, 23 startups raised more than $56.8 million, which is not…
90 on the Clock: Rawxies’ vegan treats
90 on the Clock: Rawxies’ vegan treats By John McGrath, KCPT, and Bobby Burch, Startland News Ed’s Note: Flatland and Startland News have partnered to highlight Kansas City’s innovators and entrepreneurs, all in 90 seconds. This is the second episode in the five-part series. Rawxies founder Callie England may best be defined by her tenacity. England, who…
Techweek commits to five more years in KC
With more than 5,000 attendees last week in Union Station, Kansas City more than doubled the expected participation in Techweek, a week-long technology conference. In fact, Kansas City performed so well that Techweek is coming back for at least five more years. Techweek CEO Katy Lynch said that the conference was anticipating about 2,500 attendees, but…