Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
KC STEM Alliance, UMKC earn $2.5M grant
A multi-million dollar grant will aim to boost diversity in Kansas City’s healthcare workforce. KC STEM Alliance and the UMKC School of Nursing and Health Studies recently received a $2.5 million grant. The funds will create KC HealthTracks to introduce more low-income and minority students to healthcare careers. KC STEM Alliance works to bolster area science,…
WonderWe acquires KC startup VolunteerMark
Andrew Stanley developed VolunteerMark to work with non-profit companies that align with his Christian faith. Lucky for Stanley and his business partner, they met someone who not only shared that passion, but also had the means to help them make it bigger. WonderWe, a software provider to nonprofits, acquired VolunteerMark and its technology to schedule…
HEMP inducts 13 new entrepreneurs for 2015
Thirteen entrepreneurs were named to the 2015 Helzberg Entrepreneurial Mentoring Program class this week. The program matches entrepreneurs with mentors, inspired by Barnett Helzberg Jr., the former owner and president of Helzberg Diamonds, who developed a 23-year-old mentoring relationship with Ewing Kauffman. “The goal of our program is to promote entrepreneurial success to positively impact…
(S)heStarts: How demographics affect views of your pitch
Welcome to our new series exploring news and views on men, women, start-ups and the entrepreneurial experience. In July of 2015, Startland News collaborated with WhiteSpace Consulting to conduct a whiteboard conversation with women entrepreneurs in the Kansas City region. Women entrepreneurs shared their perceptions about launching and leading companies, and identified topics for ongoing…