LISTEN: How the Midwest opened this German agtech company’s eyes to opportunity in the US
October 27, 2025 | Austin Barnes
On this episode of our 12-part Plug and Play Topeka podcast series, we connect with Débora Moretti, co-CEO of NutriSen — a Berlin-based agtech startup building real-time molecular sensors to measure nutrient concentrations in plants directly on the field.
Moretti shares how her team, alongside co-founder Tobias Vöpel, is merging biosensor technology, data-driven insights and on-farm practicality to help growers optimize fertilization, reduce waste and lower greenhouse gas emissions.
Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, hear how Plug and Play’s heartland ecosystem helped NutriSen’s leaders know they’d made it to the right place (hint: wheat, wheat, everywhere wheat).
Listen to a teaser below or click here for the full podcast episode.
Austin Barnes
Austin is a growth-focused business strategist with deep roots in media and storytelling. As executive editor, he leads Startland’s revenue generation, partnership strategy, and market expansion— aligning mission-driven journalism with scalable business models.
With over a decade of experience spanning media, brand development, and strategic communications, Austin has helped grow Startland’s reach beyond Kansas City, launching new monetization efforts and driving engagement with more than 700,000 readers each year. His work bridges entrepreneurship, innovation, and sustainable growth —positioning Startland as a national model for community-centered media.
