LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka

August 29, 2025  |  Austin Barnes

Barry McDonogh, CEO at Hinalea Imaging, center, shares a laugh with fellow Plug and Play Topeka cohort members on stage during the accelerator's Expo Day; photo by Nikki Overfelt Chifalu, Startland News

On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.

Barry McDonogh, Hinalea Imaging; photo by Austin Barnes, Startland News

From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.

Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.

Listen to a teaser below or click here for the full podcast episode.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    Student investors hope to make inroads with KC founders through pitch day

    By Tommy Felts | March 19, 2018

    A group of student investors in the Kansas City University Venture Program are working to jump start deal flow and create relationships with Kansas City entrepreneurs. Launched in 2017, the student-led fund is hosting a pitch event to start a dialogue with area startups in hopes of finding their newest investment deals, said Nate Crosser, a…

    NBA hires Alight Analytics to collect, analyze data from fans’ social engagement

    By Tommy Felts | March 19, 2018

    The volume of data created within a professional sports team’s fan base is enormous, said Matt Hertig, chief executive officer of Alight Analytics. “Being able to see all of that data together across all of the popular social channels — from Facebook, Youtube, Twitter, Instagram, Snapchat — in one place and really understand the correlation…

    Photos: LaunchCode christens KC’s newest techies with graduation celebration

    By Tommy Felts | March 16, 2018

    An Afghan immigrant. A mother of six. An English grad turned techie. A man now able to provide for his family. They’re all among the graduates and inspirational stories highlighted during LaunchCode’s graduation ceremony that recognized the newest members of Kansas City’s tech community. LaunchCode on Wednesday graduated 60 students from its rigorous LC101 coding…

    Christian entrepreneur hopes to convert believers to veganism

    By Tommy Felts | March 16, 2018

    Kris Taylor’s inspiration for a vegan, Christian lifestyle traces back to the first book of the Bible, she said. Modern people eat meat because of original sin and the fall of man, as described in Genesis, Taylor said. “But if you go back to the creation story in Genesis, every seed-bearing plant was given to…