LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka
August 29, 2025 | Austin Barnes
On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.
Barry McDonogh, Hinalea Imaging; photo by Austin Barnes, Startland News
From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.
Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.
Listen to a teaser below or click here for the full podcast episode.
Featured Business
2025 Startups to Watch
stats here
Related Posts on Startland News
Take the Kauffman survey: Is KC’s startup culture welcoming and inclusive to all?
Perception shapes reality, said organizers of a survey that seeks greater understanding of Kansas City’s startup culture. The Ewing Marion Kauffman Foundation’s 2018 Entrepreneurship in Kansas City survey checks the pulse of the local entrepreneurial ecosystem by raising specific questions about culture and practice in workplaces across the metro, said John Quinterno and Julie Marks,…
Onward scores $1M grant from Chan Zuckerberg Initiative for payday loan end-run
Everyone needs a financial cushion, said Ronnie Washington — even a fintech startup offering low- to moderate-income workers a path to avoid predatory lending practices, the Onward founder said. A member of KC-based Fountain City Fintech’s inaugural cohort, Onward is one of 10 companies from across the U.S. and Puerto Rico being awarded $1 million…
Top startup ‘RFP360’ tweaks name in rebrand to reflect 360-degree approach to its market
A rebranding effort announced Tuesday aims to clarify the way RFP360 is perceived by potential customers bogged down by procurement and bidding processes, said David Hulsen. The Kansas City-based company, which streamlines the repetitive and arduous request for proposal (RFP) process with a software-as-a-service platform, hopes its new name and tagline — “Grab Life by…
‘Three guys of faith’ craft edible, dissolving protein pods with mission to SERV
Infusing authenticity into a compound of faith and fearlessness helped a KC trio formulate the one-of-a-kind recipe for Kansas City startup SERV Nutrition. Now they’re positioning the soon-to-launch company to shake up the supplement space, said Austin Wilcox. “I was doing some laundry and threw a Tide Pod in after my workout, then ran upstairs to…