LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka
August 29, 2025 | Austin Barnes
On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.
From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.
Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.
Listen to a teaser below or click here for the full podcast episode.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
$18M buyout of TomboyX shares shows investing in women pays off, says Women’s Capital Connection
Women are winning in Kansas City, said Kelly Sievers as 24 members of Women’s Capital Connection receive their return from an $18-million buyout of their shares in a Seattle woman’s startup. “They’re getting a great infusion of capital to grow even more and we also still have money in the company because we invested a…
Bungii launches on-demand hauling in Chicago; quirks of new markets steering KC startup’s agility
Bungii is quickly seeing results in the third-largest U.S. city, as the sharing economy startup leaves its tire prints on yet another market. “It’s early, but we are seeing very positive KPIs [key performance indicators] from the Chicago launch. It’s our fastest-growing record to date,” said Ben Jackson, co-founder of Bungii, which was founded in…
Connecting for Good refurbishes The Surplus Exchange with merger championing digital inclusion
Two Kansas City nonprofits are melding their expertise into a spearhead against the digital divide. “This is just the beginning of what will be a long-term love affair between Connecting For Good, digital inclusion, environmental leadership, and the Greater Kansas City metro and regional area,” said Tom Esselman, CEO of Connecting for Good. The Kansas…
Life kicked me around — then I found E-Scholars, says student-turned-UMKC mentor
Editor’s note: This article is sponsored by the University of Missouri-Kansas City’s Regnier Institute, but was independently produced by Startland News. Sticky, intricate, and at times invisible, Terri Jordan’s startup journey is a web spun of complexity, creativity and passion, she said. “I would’ve never met my business partner if I hadn’t said, ‘Hey, would…

