LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka

August 29, 2025  |  Austin Barnes

Barry McDonogh, CEO at Hinalea Imaging, center, shares a laugh with fellow Plug and Play Topeka cohort members on stage during the accelerator's Expo Day; photo by Nikki Overfelt Chifalu, Startland News

On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.

Barry McDonogh, Hinalea Imaging; photo by Austin Barnes, Startland News

From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.

Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.

Listen to a teaser below or click here for the full podcast episode.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    Photo courtesy of United American Hemp

    Two novice gardeners in an Olathe lab could harvest Kansas’ first legal hemp harvest

    By Tommy Felts | July 23, 2019

    Potential for a high-yield payoff grows with each day as Michael Wilson and James DeWitt inch closer to their first hemp harvest — likely the first in the state in modern times, they said. “It’s the jumping off point to create a repeatable process,” said DeWitt, co-founder and CEO at United American Hemp. “We’ve learned…

    Lisa Bledsoe, Tea-Biotics Kombucha

    Tea-Biotics bottles $1.2M in quick funding round; taps into thirsty new markets for kombucha

    By Tommy Felts | July 22, 2019

    From jar-lined countertops in her kitchen to a 13,000-square-foot facility brimming with brew tanks, Lisa Bledsoe’s mission to pour Kansas City a more refreshing bottle of “booch” is scaling fast, she explained over a freshly tapped glass of her “Beachlife”-flavored kombucha.  “I think it can be an inspiration for younger women or even other women…

    Henry Kim, LG Electronics, Innovation Exchange

    LG Electronics tech expert: Kansas City a smart home for corporate-startup collaboration (IXKC photos)

    By Tommy Felts | July 20, 2019

    Tech industry giants see significant potential in the ideas being created in startup hubs like Kansas City, an LG Electronics leader told a crowd gathered this week at Homebase.  “A lot of startup companies can bring innovation to the front. Big companies like ours, sometimes we’re so busy that we lose track of that activity,”…