LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka
August 29, 2025 | Austin Barnes
On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.
From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.
Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.
Listen to a teaser below or click here for the full podcast episode.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
Merck plans $895M expansion for its De Soto biologics site; leaders tout strength of KC animal health corridor
DE SOTO, Kan. — A biopharmaceutical giant plans to invest $895 million to expand its biologics facility in Kansas, notching another win as leaders position Kansas City as a hub for digital and animal health innovation. The 200,000-square-foot expansion project includes an $860 million investment in Merck Animal Health’s existing manufacturing site west of the…
Wrong tool can wreck a neighborhood; Precision development key to avoiding gentrification’s negative impacts, EDCKC says
Editor’s note: The following is the second in a four-part series exploring the verticals and impact of initiatives within the Economic Development Corporation of Kansas City through a paid partnership with EDCKC. Leave KC better than you found it: How matching growth to city’s needs is paying off Homegrown startups can redefine KC; they just need…
Push to change Troost’s racially-charged name stalls again, leaving vocal advocates disheartened
Chris Goode stood at the podium Tuesday in council chambers at City Hall, voicing a frustration with the city’s repeated inaction on his proposal to change the name of Troost Avenue — a Kansas City thoroughfare with a legacy rooted in slavery — to Truth Avenue. “I want to keep my head up high, but…

