LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka

August 29, 2025  |  Austin Barnes

Barry McDonogh, CEO at Hinalea Imaging, center, shares a laugh with fellow Plug and Play Topeka cohort members on stage during the accelerator's Expo Day; photo by Nikki Overfelt Chifalu, Startland News

On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.

Barry McDonogh, Hinalea Imaging; photo by Austin Barnes, Startland News

From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.

Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.

Listen to a teaser below or click here for the full podcast episode.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    Sarah Hill, StoryUp

    Launch Health check-up: Healium by StoryUp leverages new connections to stress its healing power

    By Tommy Felts | November 15, 2019

    Editor’s note: The following is part of a series of stories on the six cohort companies of the Launch Health Accelerator, powered by Nueterra Capital and sponsored by LaunchKC. Click here to read all the stories published in this series. More than a million dollars in funding and a relationship with the founder of Tinder…

    Saturday MRKT, Justin Ikerionwu, By Design magazine

    Saturday MRKT invites creatives, makers to vibe in a space with vintage grocery store feel

    By Tommy Felts | November 14, 2019

    A crossroads for creative collisions is planned this weekend amid a celebration of street/pop culture, said Justin Ikerionwu. “[We want to] bring together the different members of the creative and entrepreneur community and through … conversations and overall just a great vibe, they can interact and form future collaborations,” said Ikerionwu, organizer of the Nov.…

    Laurel Edelman, Sickweather

    Launch Health check-up: Sickweather uses accelerator to diagnose its startup progress

    By Tommy Felts | November 14, 2019

    Editor’s note: The following is part of a series of stories on the six cohort companies of the Launch Health Accelerator, powered by Nueterra Capital and sponsored by LaunchKC. Click here to read all the stories published in this series. Just because your company’s been around the block doesn’t mean you’re done learning, said Laurel…

    Sumeet Maniar, WellBrain

    Launch Health check-up: WellBrain uses cohort to reduce its own pain points in fight against opioid epidemic

    By Tommy Felts | November 14, 2019

    Editor’s note: The following is part of a series of stories on the six cohort companies of the Launch Health Accelerator, powered by Nueterra Capital and sponsored by LaunchKC. Click here to read all the stories published in this series. Launch KC offers hands-on programs, designed with intention, Sumeet Maniar said.  “I’ve done startups before and…