LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka
August 29, 2025 | Austin Barnes
On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.
From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.
Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.
Listen to a teaser below or click here for the full podcast episode.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
Meet the 2020 class: BetaBlox demo day returning with events across startup sister cities
Audience tickets for BetaBlox’s Overland Park demo day are nearly gone, said Weston Bergmann, just weeks before the incubator program showcases its newest startups across three events in two cities. The “can’t-miss entrepreneurship event” Jan. 20 at the GRID Collaborative Workspace is expected to entail a combination of pitches, expo-style networking, and a panel of…
Two tech founders identified a coding talent gap; they launched WeCodeKC to help fill it
A future-ready workforce depends on students mastering as many technology, cybersecurity, and computer science skills as possible, said Tammy Buckner. The founder at CTO of Techquity Digital, Buckner joined forces this fall with Dr. Phillip Hickman, author and founder of PlaBook, to launch WeCodeKC — a no-cost, year-round program built to promote computer skills through…
OHUB is sending five startups to SXSW, each infused with $50K; Meet the seven KC finalists
Iron sharpens iron, said Rodney Sampson, announcing 12 finalists — seven from Kansas City — for $250,000 in investments and a coveted demo day stage at SXSW in March. Each startup is rich with founders who have invested the time and energy to earn a payout from the ecosystem, said Sampson, founder of the Opportunity…

