LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka
August 29, 2025 | Austin Barnes
On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.
Barry McDonogh, Hinalea Imaging; photo by Austin Barnes, Startland News
From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.
Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.
Listen to a teaser below or click here for the full podcast episode.
Featured Business
2025 Startups to Watch
stats here
Related Posts on Startland News
Outcrafting Carhartt: KC denim guru opened the door to a hidden maker speakeasy, affordable US-made workwear
The high-stakes world of makers — especially those hoping to develop a national brand built on quality craftsmanship — can require connections beyond what someone finds in a simple Google search, said Ryan Martin. “You kind of have to know somebody,” the Kansas City denim guru behind the KC Jacks workwear line and the couture…
WISE Power shifts energy from Hy-Vee Arena to Sporting KC, debuting cutting-edge tech lounge March 7
A new partnership with Sporting KC gives a Kansas City-founded startup naming rights to the new WISE Power Shield Club at Children’s Mercy Park, as well as a new lease on its emerging entertainment concept previously set to debut at the Hy-Vee Arena. “WISE Power has designed technology products and services that are incredibly innovative…
ZOHR relocates HQ to Dallas; KC lauded as its test site, but too limiting to grow brand nationally
Everything’s bigger in Texas for ZOHR — including the startup’s potential to drive onto the national automotive scene, said Komal Choong. “Kansas City has been our test market to prove out key elements of our growth and market expansion strategies,” said Choong, co-founder of ZOHR, confirming Tuesday that the on-demand tire service startup has relocated its…
Mayor’s budget nixes $300K for Keystone innovation development at 18th and Troost
A proposed city budget for 2020-2021 signals a further shift in perspective for the Kansas City mayor’s office, removing significant funding for the planned Keystone innovation district project at 18th Street and Troost Avenue. KCMO would decrease the amount slated for the Keystone Development District by $300,000, if the submitted budget is approved, according to…