LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka
August 29, 2025 | Austin Barnes
On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.
From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.
Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.
Listen to a teaser below or click here for the full podcast episode.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
Looking for the right exit? Driven founders first must know their startup’s destination
Setting an exit goal early is crucial when founding a startup, shared Robert Zhou, a Kansas City serial entrepreneur-turned-angel investor. “Every startup I mentor, I ask the founder this from Day 1: ‘What’s your goal?’” he explained. “‘Are you trying to build a business that you ultimately sell for $10 million? Is it $1 million?…
Digital Health KC awarded $311K grant with goal to add 70+ jobs, $6M+ in wages across region
Newly announced funding from the Missouri Technology Corporation is expected to boost a regional initiative that aims to open greater access to critical capital and partnerships for Kansas City area companies in a rapidly emerging industry. BioNexus KC — a catalyst for innovation in animal and human health — has received a $311,000 MOBEC (Missouri…
MTC grant puts ‘cherry on top’ for KC startup closing its seed round; two more local companies earn MO funding
A trio of Kansas City tech startups are among seven Missouri companies splitting $2.2 million in equity-based investments from the State of Missouri — a funding milestone that not only reflects momentum, but amplifies it, one grant-winning founder said. The Missouri Technology Corporation on Tuesday announced the awards from its IDEA Fund, with investments slated for…
Nearly $500K in renewed MTC funding for LaunchKC expected to empower early-stage tech startups for years
A popular entrepreneur support program is getting fresh funding from the State of Missouri to continue its competition for non-dilutive grants, along with offering winning companies office space, educational programs, and access to mentors. LaunchKC, the non-profit initiative founded by the Economic Development Corporation of Kansas City, Missouri, (EDCKC) and Downtown Council is set to…

