LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka
August 29, 2025 | Austin Barnes
On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.
From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.
Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.
Listen to a teaser below or click here for the full podcast episode.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
Make some noise: Massive riverfront development expected to anchor KC as a destination for prosperity
A proposed Berkley Riverfront stadium-side mixed-use development is a game changer for Kansas City, Raven Jemison shared, and it’s is a big reason she chose the role of KC Current president. “Just a soccer club, just a stadium, that’s awesome — obviously, sports is a great platform for economic development — but when you talk…
Crowdfunding investment helps fan favorite food cart revive second-chance entrepreneur’s outlook
After spending a decade in prison, owning her own catering business has given Stephanie Blaco a new purpose in life, she shared, and a new small business crowdfunding platform is giving her the opportunity — when others wouldn’t — to scale up. “That’s what I believe has kept me out of prison,” the Mixing Bowl…
This KCK native started his own Black rodeo to celebrate cowboys left out of Western lore
Editor’s note: The following story was published by KCUR, Kansas City’s NPR member station, and a fellow member of the KC Media Collective. Click here to read the original story or here to sign up for KCUR’s email newsletter. Ivan McClellan’s new photobook, “Eight Seconds,” documents the Black riders, ropers and rodeo queens encountered in dusty arenas around the United…

