LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka
August 29, 2025 | Austin Barnes
On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.
From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.
Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.
Listen to a teaser below or click here for the full podcast episode.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
Kansas City-built Boddle earns $500K Yass Prize Finalist Award, hits 2M monthly users
MIAMI — Winning a coveted award from Stop for Education is expected to empower Boddle Learning to reach a broader audience than ever before, as well as significantly expanding its curriculum and advancing its cutting-edge AI-powered education tools. Boddle, which launched and grew in Kansas City before relocating to Tulsa, Oklahoma, was announced as a…
Chan Zuckerberg funds KC nonprofit to help AI tech empower educators, innovators
A nearly $1 million grant from the Chan Zuckerberg Initiative is expected to help a Kansas City-based nonprofit expand and strengthen the infrastructure of its national education research and development coalition, its founder said. The funding specifically supports Leanlab Education’s American Group of Innovative Learning Environments (AGILE) Network, a national education R&D network and collective…
Italian ammo box maker coming to US with $16M Kansas City manufacturing facility, 160+ jobs
A new 100,000-square-foot facility in Kansas City marks an Italian precision parts manufacturer’s entrance into the North American market — and signals momentum for the region’s advanced manufacturing sector, said Steven Anthony. RB SRL — a maker of a broad range of components for hunting and shooting ammo, along with ammunition containers for the military/defense…
Design-Zyme, KU researchers latch onto $3M SBIR award for Lyme disease vaccine
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. LAWRENCE — Vaccine development at KU Innovation Park could help stop an uptick in Lyme disease in its tracks, using a just-announced $3 million in federal funds to bring a…

