LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka
August 29, 2025 | Austin Barnes
On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.
From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.
Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.
Listen to a teaser below or click here for the full podcast episode.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
Local weight lifting tech firm Rack Performance lands $250K
A Lenexa-based tech company is racking up investment capital to further develop its weight room management software. Rack Performance recently raised $250,000 from local, private investors that will help the company advance the second version of its software. Rack Performance built a web-based, weight room and group fitness platform to help coaches and trainers efficiently…
Kansas City startup ‘walks the talk,’ bungee jumps
Sara Davidson doesn’t lightly espouse a message of fearlessness in business. And that’s why Davidson, the founder of Hello Fearless, is live broadcasting her jump off a cable car in Switzerland. Davidson is hoping to inspire other women around the world to conquer their fears not only with a live-streamed bungee jump — out of a…

