LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka

August 29, 2025  |  Austin Barnes

Barry McDonogh, CEO at Hinalea Imaging, center, shares a laugh with fellow Plug and Play Topeka cohort members on stage during the accelerator's Expo Day; photo by Nikki Overfelt Chifalu, Startland News

On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.

Barry McDonogh, Hinalea Imaging; photo by Austin Barnes, Startland News

From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.

Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.

Listen to a teaser below or click here for the full podcast episode.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    Eze Redwood, Rise Fast

    Challenging the notion of ‘entitled millennials,’ Rise Fast empowers young people

    By Tommy Felts | January 19, 2017

    When the economy took a turn for the worst in 2008, many millennials saw their parents and grandparents laid off by companies they’d been loyal to for years. Eze Redwood said that although it’s easy to gloss over the impact that traumatic events have on a generation’s psyche, young professionals carry the weight of this…

    As engagement grows, KC Women in Technology gears up for 2017

    By Tommy Felts | January 19, 2017

    Imagine if the next Mark Zuckerberg was a young female living in Kansas City. Despite an interest and aptitude in technology, imagine she walks into a popular clothing store and seeing a shirt that reads: “I’m too pretty to do math.” Subliminal messages such as this are not an uncommon occurrence for many young women.…

    Kansas City city hall

    KC programs become semifinalists in Harvard innovation contest

    By Tommy Felts | January 19, 2017

    Harvard University has recognized two Kansas City initiatives as semifinalists in the school’s Innovations in American Government Awards competition. Led by the City of Kansas City, Mo., the Community Improvement District Revolving Loan Fund and Women’s Empowerment initiative both are among 100 programs vying for a shot to become finalists and the $100,000 grand prize.…

    The Lean Lab continues to make an impact in KC education

    By Tommy Felts | January 18, 2017

    As the Lean Lab looks back on its third year, co-founder Katie Boody said the program is “just getting started.” Launched in 2013, the Kansas City-based education tech incubator engaged over 900 individuals in conversation on education innovation in 2016. In addition, last year marked the organization’s first step to go international, attracting entrepreneurs that…