LISTEN: Founder on his third startup shares his ‘toilet test’ for culture, talks the lonely eship rollercoaster from Ireland to Topeka
August 29, 2025 | Austin Barnes
On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we chat with Barry McDonogh — CEO of Hinalea Imaging — to uncover how cutting-edge hyperspectral imaging is changing the way industries see the world.
From food safety and agriculture to pharmaceuticals and defense, Hinalea’s technology reveals the invisible — capturing data far beyond the limits of the human eye. And along the way, we’ll hear how McDonogh has learned a range of lessons about being a founder, and how to build alongside the right kind of team.
Recorded live at the Plug and Play Animal Health & AgTech Expo in Topeka, this episode continues Startland News’ 12-part series on the founders transforming the future of animal health and agtech — and putting Topeka on the map as a national innovation hub.
Listen to a teaser below or click here for the full podcast episode.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
With investors clamoring for more, Blooom raises $9.15 million
One of the area’s top startups, finance tech firm Blooom has landed a significant round of financing to accelerate its online tool to boost users’ retirement savings. The firm announced Monday that it raised $9.15 million in an oversubscribed Series B round that features some behemoths in finance tech investing. The round was co-led by…
Celebrity Apprentice features Kansas City fitness startup OYO Fitness
A trio of celebrities were briefly among the sales staff for a surging fitness tech firm in Kansas City. In a recent episode of NBC’s Celebrity Apprentice, musician Boy George, basketball hall-of-famer Lisa Leslie and former Queer Eye for the Straight Guy expert Carson Kressley helped sell for Kansas City-based OYO Fitness. OYO founder Paul…
New effort aims to cultivate, connect SaaS salespeople in KC
A champion of sales talent development in the Kansas City area is hoping to create a movement in Kansas City to help business development professionals learn from one another. Founded in 2016 by Mike Poledna, KC SaaS aims to provide networking and development opportunities for SaaS firms. In addition to hosting free panel conversations five…
To cultivate area ecosystem, Kauffman launches ‘KC Connector’ project
The Ewing Marion Kauffman Foundation is setting out on a mission to better connect people cultivating Kansas City’s entrepreneurial and education communities. The Kauffman Foundation is asking Kansas Citians to nominate the area’s unsung heroes” for its new Community Connector Project. Inspired by similar initiatives that have been implemented in Portland, Philadelphia and Louisville, the…

