MOSourceLink adds startup founder as new ‘Network Convener’ to rally ESOs, entrepreneurs

August 27, 2025  |  Startland News Staff

Adam Larson, Network Convener for MOSourceLink; photo courtesy of MOSourceLink

A newly-created role is expected to help strengthen connections between entrepreneur support organizations across the state and promote the wealth of resources available to Missouri’s entrepreneurs.

Adam Larson — founder of Decimal Projects, CEO of Catnip Budz Gourmet Catnip, and former program coordinator at Regnier Institute for Entrepreneurship and Innovation at UMKC — moves to MOSourceLink and KCSourceLink through the position.

“I’m incredibly grateful to join this team,” said Larson. “Supporting entrepreneurs is my ‘Why?’ I get so much energy from working with founders.”

“Witnessing their drive, their mission, their progress: that’s what motivates me more than anything else,” he continued. “I can’t explain how much it would have meant to have a resource like MOSourceLink when I started my first business at 16. If you’re an early-stage founder seeking startup support or a more mature company with unique business challenges, consider contacting MOSourceLink and KCSourceLink; I think you’ll be glad you did.”

As Network Convener, Larson leads efforts to bring ESOs together, creating opportunities for:

  • Connection — fostering collaboration across the state’s entrepreneurial ecosystem.
  • Professional Development — providing learning and growth opportunities for organizations that support entrepreneurs.
  • Visibility — elevating and promoting the programs and services ESOs offer to entrepreneurs statewide.

He’s also expected to work one-on-one with entrepreneurs across Missouri as a “Network Navigator — helping to connect business owners to more than 600 resources statewide, ensuring that entrepreneurs at every stage can access the support they need to start, grow and succeed.

“We are thrilled to have Adam join our team,” said Becca Castro, senior director of Regional Ecosystem Development at the UMKC Innovation Center. “He brings a unique perspective as both an entrepreneur and a connector of people, which will strengthen our efforts to support small businesses across Missouri. Adam will travel across the state to meet with entrepreneur support organizations and business owners—if you’d like to connect with him, please reach out. We want to ensure every entrepreneur knows about and has access to the incredible resources available to help them succeed.”

Larson founded Decimal Projects which creates cost effective Airtable databases for small businesses and nonprofits who need organized data. This summer, he also took on Catnip Budz Gourmet Catnip, a second-generation, Missouri-based business that produces high potency, pesticide free catnip and durable, handmade cat toys.

Click here to book a meeting with Larson or request a Personal Action Plan.

Network Navigator Rebecca TenHulzen joins Larson at MOSourceLink to provide entrepreneur-focused resources, where she serves Trenton, Missouri, and surrounding counties.

Working at the Green Hills Regional Planning Commission, TenHulzen provides hands-on guidance and connects local founders to the resources, partners and systems that fuel sustainable growth. She brings experience in business development and community-driven economic growth. TenHulzen is available online to book a meeting.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    Plaza food hall returns with Lula’s, Guy’s, J. Rieger and more KC foodie favorites inside

    By Tommy Felts | August 18, 2025

    A hotel food hall — just up the hill from a main artery of the Country Club Plaza — is planning a restaurant rally this week; reopening its shared culinary experience with some of the Kansas City food scene’s biggest local brands and a food hall rarity: full-service. Under new management, a new name, and…

    Fit Truk shifts gears, building mass by scaling custom-built mobile gyms across US

    By Tommy Felts | August 15, 2025

    Fit Truk has traded its hometown workout circuit for a manufacturing floor and an international sales map. The Kansas City-born company is now producing custom-built mobile gyms for clients across the country and abroad. “We have three different models of trucks,” said Josh Guffey, co-founder of Fit Truk. “We have trucks going out all over…

    Down to vibes: Fans of fellow their musicians form Kansas City dream pop group Silvee

    By Tommy Felts | August 15, 2025

    Kansas City’s lineup of creative talent plays best when musicians can plug into bands where they’re needed most, said Sky Cowdry, describing an inclusive local music scene built on shared resources, and sounds. Silvee — a singer-songwriter-driven dream pop group infused with rock and roll (and set to perform at Tuesday’s Small Biz to Watch…

    ‘Economic eviction notice’: Property owners decry tax spike as ‘death sentence for small business’

    By Tommy Felts | August 14, 2025

    Critic of tax office says Jackson County is betting most property owners hit with inflated bills are too intimidated to appeal State lawmakers could be Jackson County business owners’ last hope, said Ian Davis, testifying Wednesday in the Missouri state capitol about spiking property tax assessments that have seen entrepreneurs hit with increases of up…