PMI Rate Pro exits: KC fintech calls acquisition the ‘natural next step’ for its mortgage tech solution
May 8, 2025 | Startland News Staff
MIAMI — A strategic acquisition between a software leader and a Kansas City fintech startup brings together two innovators in mortgage tech to deliver the industry’s most comprehensive platform, said Nomi Smith, co-founder of PMI Rate Pro.
LoanPASS on Thursday announced its purchase of PMI Rate Pro, an Overland Park-based fintech specializing in API-driven private mortgage insurance (PMI) pricing technology. Financial terms of the deal were not disclosed.
PMI Rate Pro — one of Startland News’ past Kansas City Startups to Watch — will retain its brand identity and continue operating independently, with Smith at the helm and full support from LoanPASS for its current lender clients and software integrations, she said.
“We built our PMI technology to be modern, flexible, and easy to integrate with LOS, PPE, and POS systems,” the Techstars Kansas City alum and member of the Pipeline Entrepreneurs network added. “Joining LoanPASS is a natural next step. Together, we’re building the kind of connected infrastructure the mortgage industry has needed for years.”
Integrating Smith’s company and its technology is expected to boost LoanPass’s product configuration, pricing, eligibility, and mortgage insurance quoting, giving lenders access to all six national PMI providers through a single API.
The result of the LoanPASS deal: faster, more accurate quotes, reduced manual effort, and better pricing options for borrowers, Smith said.
Both teams are committed to uninterrupted service and will collaborate to further expand platform capabilities and tech partnerships, said Bill Roy, founder and CEO of LoanPASS.
“Together, LoanPASS and PMI Rate Pro deliver a unified system for pricing and mortgage insurance, elevating the lending experience for our customers,” he added. “This integration brings speed, accuracy, and control to the forefront — allowing lenders to manage product pricing and PMI through one modern interface.”
First launched in 2019, PMI Rate Pro’s platform was designed to simplify one of the most fragmented parts of the mortgage process. Instead of building and maintaining six individual PMI integrations, lenders and tech platforms can now connect once to PMI Rate Pro’s single, unified API — saving time and development resources.
Featured Business
2025 Startups to Watch
stats here
Related Posts on Startland News
Friendmedia moving San Fran HQ to Kansas City; planning $1.5M funding round for hiring
San Francisco-based tech firm Friendmedia is expected to relocate its headquarters to Kansas City in 2020 amidst $1.5 million funding round, said Nick Magruder. “Our goal is to take advantage of all the great things that Kansas City brings to the table with all the great people, the low cost of living and everything that…
Cherry on top: 9-year-old baking entrepreneur cuts check to pay off KC students’ negative lunch balances
Baking is the perfect recipe for spreading joy — owning a small business should be too, said 9-year-old Ire Cherry, recalling the moment she stood before administrators at University Academy in Kansas City, holding a check wider than she is tall. “My mom and her sister were talking about people in Virginia who couldn’t pay their…
Kauffman Foundation’s Erin Jenkins bounces between contrasting cultures, startup life
Editor’s note: This content was sponsored by the Ewing Marion Kauffman Foundation but independently produced by Startland News. Curiosity took Erin Jenkins to Japan. Curiosity brought her home. In between, she embedded herself in the worlds of intercultural entrepreneurism and startup life — her journey aligning itself with an opportunity to serve as a program officer…
Pride outside: How the outdoor industry is missing out with a $1 trillion LGBTQ+ blind spot
“You can’t be what you can’t see,” said adventurer and speaker Mikah Meyer, quoting activist Marian Wright Edelman last week in Kansas City. Representation of LGBTQ+ consumers and entrepreneurs formed a thematic trail throughout the recent Mid-America Gay & Lesbian Chamber of Commerce awards luncheon where Meyer made keynote remarks. His borrowed quote also reflected…