PMI Rate Pro exits: KC fintech calls acquisition the ‘natural next step’ for its mortgage tech solution

May 8, 2025  |  Startland News Staff

Nomi Smith, PMI Rate Pro

MIAMI — A strategic acquisition between a software leader and a Kansas City fintech startup brings together two innovators in mortgage tech to deliver the industry’s most comprehensive platform, said Nomi Smith, co-founder of PMI Rate Pro.

LoanPASS on Thursday announced its purchase of PMI Rate Pro, an Overland Park-based fintech specializing in API-driven private mortgage insurance (PMI) pricing technology. Financial terms of the deal were not disclosed.

PMI Rate Pro — one of Startland News’ past Kansas City Startups to Watch — will retain its brand identity and continue operating independently, with Smith at the helm and full support from LoanPASS for its current lender clients and software integrations, she said.

“We built our PMI technology to be modern, flexible, and easy to integrate with LOS, PPE, and POS systems,” the Techstars Kansas City alum and member of the Pipeline Entrepreneurs network added. “Joining LoanPASS is a natural next step. Together, we’re building the kind of connected infrastructure the mortgage industry has needed for years.”

From the archives: PMI Rate Pro pivots to tech solutions firm as pricing tool integrates with mortgage software solution

Integrating Smith’s company and its technology is expected to boost LoanPass’s product configuration, pricing, eligibility, and mortgage insurance quoting, giving lenders access to all six national PMI providers through a single API.

The result of the LoanPASS deal: faster, more accurate quotes, reduced manual effort, and better pricing options for borrowers, Smith said.

Both teams are committed to uninterrupted service and will collaborate to further expand platform capabilities and tech partnerships, said Bill Roy, founder and CEO of LoanPASS.

“Together, LoanPASS and PMI Rate Pro deliver a unified system for pricing and mortgage insurance, elevating the lending experience for our customers,” he added. “This integration brings speed, accuracy, and control to the forefront — allowing lenders to manage product pricing and PMI through one modern interface.”

First launched in 2019, PMI Rate Pro’s platform was designed to simplify one of the most fragmented parts of the mortgage process. Instead of building and maintaining six individual PMI integrations, lenders and tech platforms can now connect once to PMI Rate Pro’s single, unified API — saving time and development resources.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , , ,
Featured Business
    Featured Founder

      2025 Startups to Watch

        stats here

        Related Posts on Startland News

        Ben Edwards, Swappa Local Kansas City

        Hometown startup launches Swappa Local in KC, trading tech junk sellers for secure deals

        By Tommy Felts | June 25, 2019

        A firsthand experience with a mysterious Craigslist seller served as fuel for Kansas City-listed startup Swappa’s latest innovation of the local marketplace: Swappa Local.  “I exchanged money with the seller, we both drove off, leaving the parking lot at the same time,” recalled Ben Edwards, Swappa founder and CEO. “We ended up stopped at the…

        Bird Cruiser

        Take a seat: How do Bird’s new Cruisers fit into KCMO’s approach to disruptive innovation?

        By Tommy Felts | June 25, 2019

        With a cushioned seat for two, the new Bird Cruiser’s potential arrival in Kansas City this summer would ride within KCMO’s approach to emerging technologies and disruptive business models. Featuring 20-inch wheels, the electric Cruisers travel uphill in areas like Kansas City’s downtown with ease, according to Bird, and are a new take on the…

        Kirby Montgomery, TheraWe Connect, Pure Pitch Rally

        Latest Digital Sandbox startups: Connecting solutions on climate change, supply chain, child therapy and voter education 

        By Tommy Felts | June 25, 2019

        Four new companies welcomed this week into the fold at Digital Sandbox KC help showcase the ongoing success of the 6-year-old proof-of-concept program, said Jeff Shackelford. “We’ve now provided project development funding for 118 area startups, and this group has raised over $70 million in add-on investment and created nearly 700 new area jobs,” said…

        Jy Maze, Maze Freight Solutions

        Q&A: Founder Jy Maze on the industry that runs the world (and delivers the toilet paper)

        By Tommy Felts | June 24, 2019

        Everything has to ship, said Jy Maze. From the microphone in her hand to the stool where she sat to the shoes on the Maze Freight Solutions founder’s feet, it all comes with mileage and a cost, she said. Her woman-owned, Overland Park-based, third-party freight logistics startup itself was packed in 2017 when Maze decided…